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Hi, I'm Holly Shepherd, a creative and results-driven digital marketing professional with a business and marketing degree and hands-on experience spanning content creation, paid media, influencer campaigns, and brand storytelling. I'm currently driving the digital presence of an international aesthetics brand across Australia, with a proven track record of producing high-impact content — including posts reaching over 4.5 million views on my personal channels. I'm adept at managing multi-channel campaigns end-to-end, from strategy through to production and performance analysis.…Hi, I'm Holly Shepherd, a creative and results-driven digital marketing professional with a business and marketing degree and hands-on experience spanning content creation, paid media, influencer campaigns, and brand storytelling. I'm currently driving the digital presence of an international aesthetics brand across Australia, with a proven track record of producing high-impact content — including posts reaching over 4.5 million views on my personal channels. I'm adept at managing multi-channel campaigns end-to-end, from strategy through to production and performance analysis.

Holly Shepherd

Content Creator, Digital Marketer, Content Designer, +2

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Hi, I'm Holly Shepherd, a creative and results-driven digital marketing professional with a business and marketing degree and hands-on experience spanning content creation, paid media, influencer campaigns, and brand storytelling. I'm currently driving the digital presence of an international aesthetics brand across Australia, with a proven track record of producing high-impact content — including posts reaching over 4.5 million views on my personal channels. I'm adept at managing multi-channel campaigns end-to-end, from strategy through to production and performance analysis.…Hi, I'm Holly Shepherd, a creative and results-driven digital marketing professional with a business and marketing degree and hands-on experience spanning content creation, paid media, influencer campaigns, and brand storytelling. I'm currently driving the digital presence of an international aesthetics brand across Australia, with a proven track record of producing high-impact content — including posts reaching over 4.5 million views on my personal channels. I'm adept at managing multi-channel campaigns end-to-end, from strategy through to production and performance analysis.

Available to hire

Hi, I’m Holly Shepherd, a creative and results-driven digital marketing professional with a business and marketing degree and hands-on experience spanning content creation, paid media, influencer campaigns, and brand storytelling.

I’m currently driving the digital presence of an international aesthetics brand across Australia, with a proven track record of producing high-impact content — including posts reaching over 4.5 million views on my personal channels. I’m adept at managing multi-channel campaigns end-to-end, from strategy through to production and performance analysis.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Assistant at Alma Lasers Australia

October 1, 2025 - Present

Create, schedule, and manage content across Alma Lasers AU social media channels; Plan and execute Meta (Facebook & Instagram) paid advertising campaigns; Develop and distribute EDMs to clients and prospects; Manage influencer and KOL partnerships; Arrange and direct content shoots; Edit photo and video content; Travel to clinics and client sites to support marketing efforts; Develop B2B marketing assets including carousels, campaign materials, and event collateral.

Creator & Brand Partner (Content Creation - Personal Channel) at Self-Employed / Personal Channel

April 1, 2025 - Present

Created, planned, and managed food and lifestyle content across social platforms; Produced content using Canva and CapCut; grew audience to 12,000+ followers; Scheduled and optimised posts; Collaborated with brands on paid and gifted partnerships; Produced posts achieving over 4.5 million views.

Barista at Starbucks

September 1, 2022 - June 30, 2025

Delivered excellent customer service in a high-volume, fast-paced environment; Demonstrated strong verbal communication and attention to detail; Developed flexibility and multitasking ability across daily service operations.

Summer Intern at Enterprise Rent-A-Car

June 1, 2023 - August 31, 2023

Developed interpersonal skills through direct customer-facing interactions; Gained exposure to core business operations and day-to-day processes; Gained hands-on experience in sales and upselling techniques.

Creator & Brand Partner at Content Creation (Personal Channel)

April 1, 2025 - Present

Created, planned, and managed food and lifestyle content across social platforms; produced content using Canva and CapCut; grew audience to 12,000+ followers; scheduled and optimised posts to increase visibility and engagement; collaborated with brands on paid and gifted partnerships; produced posts achieving over 4.5 million views.