I am a qualified graphic designer and eLearning designer with more than 20 years of experience creating engaging digital and print-based learning and communication materials. Throughout my career, I have developed a strong understanding of visual communication, instructional design, and learner engagement, producing content that is both visually impactful and educationally effective. My experience includes designing interactive eLearning resources, presentations, books, brochures, and corporate identity materials, as well as developing blended learning content using a range of industry-standard tools and platforms. I combine creativity with a practical understanding of pedagogy to deliver high-quality learning experiences that support diverse audiences and learning needs.

Eleni Dimitriou

I am a qualified graphic designer and eLearning designer with more than 20 years of experience creating engaging digital and print-based learning and communication materials. Throughout my career, I have developed a strong understanding of visual communication, instructional design, and learner engagement, producing content that is both visually impactful and educationally effective. My experience includes designing interactive eLearning resources, presentations, books, brochures, and corporate identity materials, as well as developing blended learning content using a range of industry-standard tools and platforms. I combine creativity with a practical understanding of pedagogy to deliver high-quality learning experiences that support diverse audiences and learning needs.

Available to hire

I am a qualified graphic designer and eLearning designer with more than 20 years of experience creating engaging digital and print-based learning and communication materials. Throughout my career, I have developed a strong understanding of visual communication, instructional design, and learner engagement, producing content that is both visually impactful and educationally effective. My experience includes designing interactive eLearning resources, presentations, books, brochures, and corporate identity materials, as well as developing blended learning content using a range of industry-standard tools and platforms. I combine creativity with a practical understanding of pedagogy to deliver high-quality learning experiences that support diverse audiences and learning needs.

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Language

English
Fluent
Greek, Modern
Fluent

Work Experience

Graphic Designer at Bluetrees Studio
January 1, 2020 - Present
Led various design projects focusing on branding, print materials, and digital graphics. Collaborated with clients to deliver tailored solutions and ensured high-quality output in both digital and print formats.
Freelance Designer at Self-Employed
July 1, 2018 - December 31, 2019
Provided graphic design services for a range of clients, including the development of branding, social media content, and promotional materials. Managed projects from concept to execution, ensuring client satisfaction.
Learning Experience Designer at 2 Moving Ahead
January 1, 2025 - Present
Accelerated business growth and innovation by advancing high-performance, inclusive cultures where diverse talent thrives. Designed and delivered structured mentoring, sponsorship, and development programmes to unlock human potential through transformative learning. Partnered with global organisations and senior leaders to drive systemic change at scale.
e-Learning designer/developer at Lloyds Bank UK
January 1, 2023 - February 1, 2025
Created high-quality, engaging online learning experiences; designed and developed online courses, training modules, and educational materials using e-learning authoring tools; applied instructional design methodologies to ensure content is engaging, accessible, and effective.
E-Learning Designer (Learning - People & Places) at Lloyds Bank UK
January 1, 2024 - January 1, 2025
Led design of learning solutions in the People & Places area to drive capability uplift; collaborated with stakeholders to translate business needs into structured learning, performance support, and digital resources.
Digital Designer, Capability Uplift Designer (eLearning) at Lloyds Banking Group
September 1, 2021 - December 1, 2022
Contributed to five enabling learning areas (Analytical Competence/Data, Simplicity Mindset, Non-Financial Risk, Security, Cloud) and supported Immersive Data Experience, Data Foundations and Data Fluency Training; supported move to a skills-based organisation and a new LXP.
e-learning/graphic designer at OSS
September 1, 2021 - December 1, 2022
Delivered inclusive learning solutions and created engaging course content; collaborated with SMEs and developers; built internal training portal and e-commerce platform; designed targeted programs such as NMH skills and autism-focused training for autistic LGBTQIA+ students in higher education.
Visual Designer at Capita
April 1, 2021 - September 1, 2021
Supported TfL project with visual design and instructional content refinement; ensured brand consistency and high-quality visual assets; collaborated with cross-functional teams and learning designers; delivered deadlines.
Marketing for Industry, Graphic Designer at Coda
November 1, 2017 - April 1, 2021
Designed across digital and print channels, creating and adapting artwork in line with brand guidelines; produced HTML emails, landing pages, and other collateral; supported training materials and e-learning content for global audiences.
e-Learning Content Designer/Developer at ILG (Interactive Learning Group)
December 1, 2016 - January 1, 2021
Designed compliance-focused courses; produced content including scenarios, multimedia, and assessments; maintained project documentation; collaborated with SMEs and external providers.
Head of Design, Lead Artist at Innova Learning
April 1, 2012 - April 1, 2020
Led instructional design and visual design across projects; oversaw course development and production; guided teams and maintained quality and consistency.
Design & Technology Teacher/Adult Vocational Training at i-learn SA
September 1, 2010 - September 1, 2012
Delivered learning programs in design and technology for adults; supported learners; collaborated with SMEs; supported relevant training.
Design & Technology Teacher at IEK DELTA
September 1, 2010 - September 1, 2012
Taught design & technology courses; contributed to curriculum; maintained student records; delivered teaching in line with required hours.
Art Director/Graphic Designer at InMarkets
January 1, 2008 - December 1, 2009
Created engaging e-learning scripts and scenario-based storyboards; recommended innovative instructional design approaches; reviewed content for quality and consistency; collaborated with SMEs and development teams.
Senior Art Director/Graphic Designer at Thinking Juice
August 1, 2003 - January 1, 2008
Led digital design, campaigns, and creative direction; collaborated with senior management and clients to develop impactful design solutions across branding and advertising.
Middleweight Graphic Designer at Adrian Press
January 1, 2001 - August 1, 2002
Created print-ready artwork; performed pre-press checks; liaised with clients to interpret feedback and ensure production standards.
Graphic Designer at The finger
August 1, 1999 - January 1, 2001
Prepared print-ready artwork; image retouching; client liaison to incorporate feedback; delivered design solutions.
Junior Graphic Designer at Footprints
September 1, 1998 - July 1, 1999
Interpreted design briefs; contributed to print and digital projects; ensured outputs adhered to brand guidelines and project requirements.

Education

Bachelor of Arts in Graphic Design at University of the Arts London
September 1, 2015 - June 1, 2018
Master of Arts (MA), Interactive Media at Bournemouth University
January 1, 2003 - January 1, 2004
Bachelor of Arts (BA), Graphic Arts at University of South Wales
January 1, 1996 - January 1, 1998
Graphic Design at Delta College of Art and Design
January 1, 1991 - January 1, 1993
Vocational Training, Electrical Engineering at Technical and Vocational Lyceum of Oropos
January 1, 1989 - January 1, 1991

Qualifications

Adobe Certified Expert
January 1, 2019 - December 31, 2022
Beyond the Basics: Designing AI Enhanced Learning Experiences
January 1, 2026 - May 18, 2026
UNITAR – Inclusive Learning Design
January 1, 2026 - May 18, 2026
Data-Driven Learning Design
January 1, 2026 - May 18, 2026
Using Neuroscience for More Effective L&D
January 1, 2026 - May 18, 2026
Learning How to Increase Learner Engagement
January 1, 2026 - May 18, 2026
Coursera – e-Learning Ecologies: Innovative Approaches to Teaching and Learning
January 1, 2019 - May 18, 2026
Coursera – Foundations of Virtual Instruction
January 1, 2013 - May 18, 2026
Articulate Storyline 360: Advanced Elearning
January 1, 2021 - May 18, 2026
Using Articulate Rise 360 for Rapid-Deployment Training
January 1, 2021 - May 18, 2026
HTML5
January 1, 2020 - May 18, 2026
Adobe Photoshop
January 1, 2019 - May 18, 2026
Adobe Illustrator
January 1, 2019 - May 18, 2026
Adobe InDesign
January 1, 2019 - May 18, 2026
Adobe Captivate
January 1, 2020 - May 18, 2026
Adobe After Effects
January 1, 2019 - May 18, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Financial Services
    paper Samples of work

    Here you’ll find selected samples from my portfolio, including logotype designs, exhibition stands, corporate brochures and reports, books, and social media graphics.