I'm Sabrina, a marketing professional with a passion for building data-driven digital strategies that drive real business results. Over the past five years in agency settings, I've helped diverse clients grow through integrated campaigns, thoughtful content, and rigorous performance analysis. I thrive on collaboration with creative teams and cross-functional partners, and I'm comfortable managing budgets from tight to expansive. My approach blends strategy, paid social, SEO, and compelling storytelling to turn insights into measurable outcomes.

Sabrina

I'm Sabrina, a marketing professional with a passion for building data-driven digital strategies that drive real business results. Over the past five years in agency settings, I've helped diverse clients grow through integrated campaigns, thoughtful content, and rigorous performance analysis. I thrive on collaboration with creative teams and cross-functional partners, and I'm comfortable managing budgets from tight to expansive. My approach blends strategy, paid social, SEO, and compelling storytelling to turn insights into measurable outcomes.

Available to hire

I’m Sabrina, a marketing professional with a passion for building data-driven digital strategies that drive real business results. Over the past five years in agency settings, I’ve helped diverse clients grow through integrated campaigns, thoughtful content, and rigorous performance analysis.

I thrive on collaboration with creative teams and cross-functional partners, and I’m comfortable managing budgets from tight to expansive. My approach blends strategy, paid social, SEO, and compelling storytelling to turn insights into measurable outcomes.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate

Language

French
Fluent
English
Fluent

Work Experience

Digital Advertising Specialist at Marketing Agency
February 27, 2021 - Present
DIGITAL ADVERTISING SPECIALIST • Manage a portfolio of approximately 30 clients across various industries • Develop and optimize marketing strategies aligned with clients’ business objectives • Build and manage integrated campaigns across paid social, ppc, display, and video channels • Manage annual advertising budgets ranging from $4K to $130K • Conduct ongoing testing and optimization initiatives to improve campaign performance • Collaborate with creative teams (graphic designers, videographers, copywriters) • Deliver performance analyses and strategic recommendations • Advise clients on marketing initiatives, promotions, and digital strategies COPYWRITER/ CONTENT WRITER • Write advertising copy for Meta and Google Ads campaigns • Create digital content including SEO blog articles, newsletters, website pages, and social media content • Adapt messaging based on objectives, target audiences, and platforms • Collaborate with creative teams to ensure consistency between messaging and marketing goals • Develop content designed to increase engagement, visibility, and conversions

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Software & Internet