Hi, I’m Dani González, a Director of Photography and filmmaker with over 18 years of experience bringing cinematic storytelling to advertising, television, and documentary projects. I’ve collaborated with major broadcasters and brands, crafting visually driven narratives with a strong cinematic language across commercials, broadcast TV, and documentary formats. I specialize in lighting, composition, and color storytelling to elevate campaigns and tell intimate stories. My approach blends practical on-set decisions with creative direction to deliver striking visuals that resonate with audiences.

Dani González

Hi, I’m Dani González, a Director of Photography and filmmaker with over 18 years of experience bringing cinematic storytelling to advertising, television, and documentary projects. I’ve collaborated with major broadcasters and brands, crafting visually driven narratives with a strong cinematic language across commercials, broadcast TV, and documentary formats. I specialize in lighting, composition, and color storytelling to elevate campaigns and tell intimate stories. My approach blends practical on-set decisions with creative direction to deliver striking visuals that resonate with audiences.

Available to hire

Hi, I’m Dani González, a Director of Photography and filmmaker with over 18 years of experience bringing cinematic storytelling to advertising, television, and documentary projects. I’ve collaborated with major broadcasters and brands, crafting visually driven narratives with a strong cinematic language across commercials, broadcast TV, and documentary formats.

I specialize in lighting, composition, and color storytelling to elevate campaigns and tell intimate stories. My approach blends practical on-set decisions with creative direction to deliver striking visuals that resonate with audiences.

See more

Work Experience

Director, Creative Director, Director of Photography at Centímetros Cúbicos — Antena 3
January 1, 2012 - December 31, 2016
Creative leadership and cinematic visual direction for one of Spain’s leading automotive television formats.
Director of Photography at Commercial & Branded Content
January 1, 2016 - Present
Cinematography for premium advertising campaigns and branded films for Toyota Spain, Audi, Seat, Infiniti, Iberdrola and international commercial clients.
Director & Cinematographer at Cuatro Paredes
January 1, 2017 - December 31, 2019
Auteur documentary focused on realism, atmosphere and intimate storytelling.
Director of Photography at Freelance
January 1, 2016 - Present
Cinematography across premium advertising campaigns and branded content for various clients.
Director, Creative Director at Puntal Productions — Antena 3
January 1, 2012 - December 31, 2016
Head of Post-Production at Magneto Media / Puntal Productions
January 1, 2011 - December 31, 2012
Camera Operator, Editor at New Atlantis — TVE1
January 1, 2010 - December 31, 2011
Editor, Post-Production at IBERCIN
January 1, 2006 - December 31, 2009
Director • Creative Director • Director of Photography at Centímetros Cúbicos — Antena 3
January 1, 2012 - January 1, 2016
Creative leadership and cinematic visual direction for one of Spain’s leading automotive television formats.
Documentary Director & Cinematographer at Cuatro Paredes
January 1, 2017 - January 1, 2019
Auteur documentary focused on realism, atmosphere and intimate storytelling.
Director • Creative Director at Puntal Productions — Antena 3
January 1, 2012 - January 1, 2016
Creative direction and cinematography for major formats.
Camera Operator • Editor at New Atlantis — TVE1
January 1, 2010 - January 1, 2011
Camera operation and on-set editing responsibilities.
Editor • Post-Production at Ibercin
January 1, 2006 - January 1, 2009
Post-production editing and finishing.

Education

Filmmaking & Director of Photography at Septima Ars Film & Television School
January 1, 2001 - December 31, 2004
Higher Degree in Audiovisual Project Production at IES La Arboleda
January 1, 2004 - December 31, 2006
Filmmaking & Director of Photography at SEPTIMA ARS FILM & TELEVISION SCHOOL
January 1, 2001 - January 1, 2004
Higher Degree in Audiovisual Project Production at IES LA ARBOLEDA
January 1, 2004 - January 1, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services