Available to hire
I build growth engines that scale revenue. Not the kind that look impressive in slide decks, the ones that actually move numbers. With 6 years of experience in architecting demand generation systems for B2B SaaS companies, I thrive in fast-paced environments where strategic thinking meets hands-on execution. My passion lies in running A/B tests, analyzing data, and continuously seeking to optimize marketing efforts for measurable impact.
Work Experience
Senior Specialist – Performance Marketing at Wood Mackenzie
January 1, 2025 - PresentBuilt, monitored, and optimized global campaigns, driving measurable growth through paid acquisition and data-driven experimentation. Managed multi-million-dollar budgets, improved conversion rates, and managed global account-based marketing campaigns.
Associate at Ernst & Young (EY)
January 1, 2021 - September 1, 2023Built financial forecasting models and CRM reporting systems for clients that connect marketing activities to revenue. Developed automated dashboards for performance tracking and insights.
Education
Master of Business Administration (MBA) at University School of Management Studies
January 1, 2019 - January 1, 2021Bachelor of Business Administration (BBA) at Rukmini Devi Institute of Advanced Studies
January 1, 2016 - January 1, 2019Qualifications
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