I am Laura Martin, a dedicated Ecommerce Assistant with 10+ years of experience in physical retail management and a strong background in digital store operations. I excel in store operations, stock control, product merchandising, and hands-on experience with Shopify, WooCommerce, and WordPress, delivering efficient omnichannel support and smooth digital store experiences. After a planned career break to focus on family and an international relocation from Madrid to Hertford, I am ready to re-enter the workforce in a remote-capable role. I bring a proactive mindset, cross-functional collaboration skills, and a passion for turning data and customer insights into effective ecommerce and marketing outcomes.

Laura Martin

I am Laura Martin, a dedicated Ecommerce Assistant with 10+ years of experience in physical retail management and a strong background in digital store operations. I excel in store operations, stock control, product merchandising, and hands-on experience with Shopify, WooCommerce, and WordPress, delivering efficient omnichannel support and smooth digital store experiences. After a planned career break to focus on family and an international relocation from Madrid to Hertford, I am ready to re-enter the workforce in a remote-capable role. I bring a proactive mindset, cross-functional collaboration skills, and a passion for turning data and customer insights into effective ecommerce and marketing outcomes.

Available to hire

I am Laura Martin, a dedicated Ecommerce Assistant with 10+ years of experience in physical retail management and a strong background in digital store operations. I excel in store operations, stock control, product merchandising, and hands-on experience with Shopify, WooCommerce, and WordPress, delivering efficient omnichannel support and smooth digital store experiences.

After a planned career break to focus on family and an international relocation from Madrid to Hertford, I am ready to re-enter the workforce in a remote-capable role. I bring a proactive mindset, cross-functional collaboration skills, and a passion for turning data and customer insights into effective ecommerce and marketing outcomes.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Relocation & Planned Career Break
January 1, 2022 - Present
Took a planned career break to raise a family and successfully manage an international relocation from Madrid to Hertford, UK. Proactively maintained industry knowledge and technical skills via advanced digital courses in Artificial Intelligence, Shopify, and data-driven marketing.
Ecommerce Coordinator at La Chipocluda
January 1, 2019 - January 1, 2022
Managed daily ecommerce operations, including order processing, fulfillment, and digital customer communication. Created and maintained product listings with accurate descriptions, pricing, and high-quality visual assets. Coordinated with suppliers to monitor stock levels and ensure timely deliveries. Supported social media content planning and executed online promotional strategies to drive traffic.
Web & Campaigns Assistant (Freelance) at Madrid, Spain
January 1, 2020 - January 1, 2022
Updated and maintained ecommerce websites built with Shopify, WooCommerce, and WordPress for diverse clients. Handled product uploads, stock adjustments, plugin updates, and content management. Assisted with B2B campaign setup, ad copy proofreading, creative uploads, and performance monitoring on LinkedIn.
Store Manager at Natura
January 1, 2012 - January 1, 2019
Supervised comprehensive retail store operations, leading and developing a diverse team of 8-15 staff members. Managed stock levels, audits, replenishment orders, and sales targets. Delivered customer service, increased repeat sales, and built loyalty. Produced monthly performance reports and coordinated staff scheduling. Ensured merchandising and visual presentation aligned with brand standards.
Assistant Store Manager at Zara Home
September 1, 2010 - September 1, 2011
Supported Store Manager with staff coordination and customer service. Assisted with stock management, inventory tracking, replenishment, merchandising and visual presentation per brand guidelines.
Visual Merchandiser at Banak
March 1, 2010 - August 1, 2010
Handled exclusive product merchandising and visual presentation; optimized store layouts and displays to maximize product visibility and drive footfall.
Assistant Store Manager at Galerías Montserrat
February 1, 2003 - September 1, 2009
Supervised daily retail operations, supported stock management, and ensured replenishment. Handled product merchandising and visual presentation to attract diverse customer demographics.
Sales Assistant at El Bazar
May 1, 2002 - November 1, 2002
Delivered high-quality customer service, advised shoppers and assisted purchases. Handled replenishment and maintained store presentation and cleanliness.

Education

Master in E-commerce & Digital Marketing (ECOMMASTER) at Universidad Rey Juan Carlos, Madrid
January 1, 2018 - January 1, 2019
Expert in Ecommerce & Mobile Ecommerce at Cámara de Comercio de Madrid
January 1, 2018 - January 1, 2018
Building Shopify Themes with AI at Udemy
January 1, 2025 - January 1, 2026
SEM: Google Ads at Aula CM - Escuela de Comunicación y Marketing Online
January 1, 2019 - January 1, 2019
Intensive Monograph on SEO & SEM Marketing at Trazos
January 1, 2017 - January 1, 2017
Postgraduate in Retail Marketing (Higher Programme) at ESIC Business & Marketing School, Madrid
January 1, 2015 - January 1, 2016
AI & Digital Marketing Specialisations at Domestika
January 11, 2030 - May 21, 2026

Qualifications

Master in E-commerce & Digital Marketing (ECOMMASTER)
January 1, 2018 - January 1, 2019
Expert in Ecommerce & Mobile Ecommerce
January 1, 2018 - January 1, 2018
Building Shopify Themes with AI
January 1, 2025 - January 1, 2026
SEM: Google Ads
January 1, 2019 - January 1, 2019
Intensive Monograph on SEO & SEM Marketing
January 1, 2017 - January 1, 2017
Postgraduate in Retail Marketing (Higher Programme)
January 1, 2015 - January 1, 2016
AI & Digital Marketing Specialisations
January 11, 2030 - May 21, 2026

Industry Experience

Retail, Software & Internet, Media & Entertainment