Hi, I’m Ivan Bartoš. I’m a digital marketing professional focused on delivering data-driven growth for e-commerce and online brands. I enjoy turning insights into actionable strategies that improve performance across search, paid media, and user experience. I help businesses optimize campaigns and content across Google Ads, social ads, SEO, and analytics, translating complex data into clear recommendations and measurable results for clients and teams.

Ivan Bartoš

Hi, I’m Ivan Bartoš. I’m a digital marketing professional focused on delivering data-driven growth for e-commerce and online brands. I enjoy turning insights into actionable strategies that improve performance across search, paid media, and user experience. I help businesses optimize campaigns and content across Google Ads, social ads, SEO, and analytics, translating complex data into clear recommendations and measurable results for clients and teams.

Available to hire

Hi, I’m Ivan Bartoš. I’m a digital marketing professional focused on delivering data-driven growth for e-commerce and online brands. I enjoy turning insights into actionable strategies that improve performance across search, paid media, and user experience.

I help businesses optimize campaigns and content across Google Ads, social ads, SEO, and analytics, translating complex data into clear recommendations and measurable results for clients and teams.

See more

Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

Czech
Advanced
Croatian
Fluent
Serbian
Fluent
Ukrainian
Intermediate
Russian
Advanced
Macedonian
Intermediate
Slovak
Fluent
English
Advanced

Work Experience

Digital Marketing Specialist at Digital Depo
July 1, 2025 - Present
Developing online marketing and SEO strategies, managing direct client communication, and handling performance marketing across Google Ads, Meta Ads, Microsoft Ads, Sklik, and Heureka. Analyzing data with Google Analytics, Google Search Console, and Looker Studio. Providing SEO and UX-focused improvement recommendations for websites and e-shops. Preparing regular reports and conducting strategic consultations with clients.
Performance Specialist at ptagroup
July 1, 2023 - September 1, 2025
Creating online marketing strategies for various clients (e-commerce, user acquisition); planning, executing and monitoring Google Ads, Facebook Ads and Sklik campaigns; preparing budget proposals; analyzing GA4 data; studying user behavior with Microsoft Clarity; conducting website audits; generating client reports in Looker Studio and presenting findings; collaborating with content and graphic teams.
SEO Content Translator at Outdoor Concept a.s.
October 1, 2022 - January 1, 2025
Translating and occasionally writing blog articles, website and marketing content for client e-shops: keenfootwear.sk, rafiki.sk, hannah.sk, rockpoint.sk.
PPC/E-commerce coordinator at QORPO - Game Studio
November 1, 2022 - May 1, 2023
Development of a PPC marketing strategy; creation, execution and evaluation of PPC campaigns (Google Ads, Twitter Ads); reporting results to CEO/CMO; development and measurement of relevant conversion goals to generate leads; collaboration with business development, copywriting, finance and social media; IT collaboration on conversion setup.
Sales Representative at Laba Czech
March 1, 2022 - September 1, 2022
Manage all inbound phone and email inquiries; hold phone sales meetings with potential students; deliver the value of our courses; maintain the pipeline and CRM (amoCRM, HubSpot); attend online meetings with lecturers; participate in call-script creation.
E-shop manager at Chodil s.r.o.
September 1, 2021 - February 1, 2022
Remote e-shop management: communication with suppliers and logistics partners; coordination with graphic designer for graphical renewal; customer service coordination; cooperation with copywriter and with the e-shop platform provider (Exitshop); regular reporting to owner. Marketing activities included email campaigns and newsletters; partnerships with Egocard and Mall.cz E-shops.
Expansion Manager at Ateli Group
August 1, 2018 - December 31, 2021
Managed expansion across Europe for e-commerce projects. Tasks included technical UI and reporting to IT, legal considerations for cross-border e-commerce, customer service organization, logistics and campaign evaluation (Facebook, OneSignal push notifications, Google Ads, Google Analytics, Agora); collaboration with Manychat and Magento 1.9 platforms; established regional customer service and warehouses; expansion projects with Ce expansion provider; expansion of brand Gatio.cz to Hungary and Romania; coordination with partners.
Serbo-Croatian language lecturer at Bel Toro Language School
February 1, 2021 - June 1, 2021
Serbo-Croatian language lecturer at Slavic section MADSlavica.
Trainee at Embassy of the Republic of Serbia in Bratislava
September 1, 2017 - December 1, 2017
Duties included media monitoring and analysis; writing reports on actual political situations or events; evaluation of European funds implementation by Slovak Republic; translating documents and newspaper articles.

Education

Master of Arts at Univerzita Mateja Bela v Banskej Bystrici
January 1, 2017 - January 1, 2019
Bachelor's degree at Univerzita Mateja Bela v Banskej Bystrici
January 1, 2014 - January 1, 2017

Qualifications

Online Marketing Expert
January 11, 2030 - May 21, 2026

Industry Experience

Software & Internet, Retail, Education, Professional Services, Media & Entertainment

Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

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