I'm Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences. From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.

Catherine Farrell

PRO

I'm Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences. From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.

Available to hire

I’m Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences.
From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.

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Language

English
Fluent

Work Experience

Sr. Production Manager at A Squared Group
January 1, 2005 - December 31, 2015
Spearheaded full-scope creative production operations for award-winning campaigns, producing nationwide events including multi-city tours, product launches, retail initiatives and celebrity appearances. Governed budgets, vendors and field teams; oversaw production staff.
Director of Production at NRG Marketing
April 30, 2020 - October 28, 2022
Led a small agency production department, overseeing brand tours, product launches and live sports events. Produced indoor/outdoor court renovations for 2K Foundations and supervised/hired production staff; reported to the owner.
Freelance Executive Producer/Senior Producer at Independent / Freelance
January 1, 2005 - Present
Lead producer for marketing agencies across the country delivering large-scale launch events, tours, and brand experiences. Managed brand experiences for Disney (over a year) with planning and on-site execution; collaborated with creative, production, and client teams to deliver impactful programs.

Education

Bachelor of Arts in Communication, Major in Public Relations at Loyola University New Orleans
January 11, 2030 - January 1, 1992

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Retail, Education, Non-Profit Organization