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I'm Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences. From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.…I'm Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences. From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.

Catherine Farrell

PRO

Executive Producer, Content Producer, Production Manager, +2

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I'm Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences. From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.…I'm Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences. From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.

Available to hire

Mooresville, United States

I’m Catherine Farrell, an executive and experiential producer with over a decade and a half of delivering high-impact brand experiences, mobile tours, and live events. I excel at team leadership, vendor coordination, budget management, and turning creative concepts into immersive campaigns that resonate with audiences.
From Disney activations to NBA launches and philanthropic projects, I drive production from concept through on-site delivery, coordinating cross-functional teams, permits, and logistics to ensure flawless execution and measurable business impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Director of Production at NRG Marketing

April 30, 2020 - October 28, 2022

Led a small agency production department, overseeing brand tours, product launches and live sports events. Produced indoor/outdoor court renovations for 2K Foundations and supervised/hired production staff; reported to the owner.

Freelance Executive Producer/Senior Producer at Independent / Freelance

January 1, 2005 - Present

Lead producer for marketing agencies across the country delivering large-scale launch events, tours, and brand experiences. Managed brand experiences for Disney (over a year) with planning and on-site execution; collaborated with creative, production, and client teams to deliver impactful programs.

Sr. Production Manager at A Squared Group

January 1, 2005 - December 31, 2015

Spearheaded full-scope creative production operations for award-winning campaigns, producing nationwide events including multi-city tours, product launches, retail initiatives and celebrity appearances. Governed budgets, vendors and field teams; oversaw production staff.