Callie Lew

Responsible for managing all Suzuki Marine USA social media platforms (Instagram, Facebook, X, LinkedIn, YouTube, and TikTok), overseeing content strategy, monthly content planning, caption writing, publishing, and daily community engagement, including direct responses to consumer inquiries. Develop and produce original photo and video content for social campaigns, trade shows, dealer initiatives, and digital advertising, ensuring consistent brand voice and visual identity across channels. Track and report on social and partnership performance metrics, providing regular insights and recaps to guide future content and campaign strategy. Lead strategic partnerships and activities, including Tampa Bay Buccaneers gameday presence and Major League Fishing initiatives, coordinating logistics, onsite execution, and content capture to maximize social and brand exposure. Serve as the primary point of contact for the Suzuki Ultimate Team, ambassadors, influencers, guides, and charters, managing

Collaborated with cross-functional teams to create engaging content, including graphics and videos, for social media, trade shows, and dealer marketing. Managed all social media platforms (Facebook, Instagram, TikTok, LinkedIn, X, YouTube), ensuring consistent brand voice, timely responses, and audience engagement. Acted as the primary point of contact for the Tampa Bay Buccaneers partnership, maintaining strong relationships and facilitating collaboration on joint initiatives. Cultivated and maintained relationships with influencers, partners, and stakeholders to expand brand reach and drive strategic partnerships.

Coordinated the planning and execution of fan-facing events and gameday operations, collaborating with multiple departments and stakeholders. Assisted in organizing and executing partnership events, ranging from intimate 20-person brunches to large-scale 400-person family field days. Streamlined event operations, managing hospitality, signage, activations, and vendor logistics. Created gameday timelines and scripts while coordinating theme groups, color guards, flyovers, and jump team crews for every home game. Supported department with budget tracking and invoice processing.