Mahima Singh

Managed social media channels across Instagram, Pinterest, and YouTube for a USA-based jewelry brand. Developed strategies for international markets, led influencer outreach and negotiations, maintained influencer relationships, planned two monthly marketing campaigns, managed content calendars, coordinated designers and content creators, conducted audience and competitor research, monitored trends, and prepared monthly analytics reports.

Managed client communication and led cross-functional teams across social media, design, and website development. Oversaw project planning, execution, deadlines, quality standards, team workflows, client meetings, and project reviews. Monitored progress, resolved roadblocks, coordinated internal teams, and executed influencer marketing campaigns for clients including Aari Tari.

Conducted influencer research and managed negotiations for brand collaborations. Managed Instagram, Twitter, YouTube, and Pinterest accounts; published content; maintained content calendars; supported content shoots and creative execution; provided editing references and creative direction; developed social media strategies; wrote scripts for reels, advertisements, and promotional content.