I'm Shela Suwardi, a passionate AI-powered Video Editor and Content Creator with experience in fast-paced startup and agency environments, producing 100+ videos across product demos, social campaigns, and branded content. I love leveraging AI tools like ChatGPT, Claude, Gemini, Eleven Labs, and HeyGen to streamline production, elevate storytelling, and boost audience engagement. In my work, I design visuals and content that resonate across platforms and help brands connect with their audiences.

Shela Suwardi

I'm Shela Suwardi, a passionate AI-powered Video Editor and Content Creator with experience in fast-paced startup and agency environments, producing 100+ videos across product demos, social campaigns, and branded content. I love leveraging AI tools like ChatGPT, Claude, Gemini, Eleven Labs, and HeyGen to streamline production, elevate storytelling, and boost audience engagement. In my work, I design visuals and content that resonate across platforms and help brands connect with their audiences.

Available to hire

I’m Shela Suwardi, a passionate AI-powered Video Editor and Content Creator with experience in fast-paced startup and agency environments, producing 100+ videos across product demos, social campaigns, and branded content. I love leveraging AI tools like ChatGPT, Claude, Gemini, Eleven Labs, and HeyGen to streamline production, elevate storytelling, and boost audience engagement.

In my work, I design visuals and content that resonate across platforms and help brands connect with their audiences.

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Language

English
Advanced
Indonesian
Fluent

Work Experience

Content Assistant at Magic Blocks.ai (AI Startup)
March 1, 2025 - May 1, 2026
Produced 3-5 high-quality product demo videos daily, optimized for engagement and conversion. Leveraged AI-powered tools such as Claude, Nano Banana Pro, Eleven Labs, HeyGen, VidIQ, Veed, Supademo, etc., to streamline workflows and improve output. Designed a wide range of graphics and motion assets to maintain brand consistency and engagement across campaigns. Edited end-to-end content including product testing, screen recording, editing, and publishing to accelerate production timelines.
Social Media Manager at KrossMedia (Creative & Digital Marketing Agency)
December 1, 2024 - March 1, 2025
Planned and created 9 posts per week (including short-form videos) for agency and clients. Developed diverse content aligned with current trends and audience preferences, and collaborated with the team to optimize performance using social media analytics and brand guidelines.
Social Media Specialist at Ideshu (Retail Brand)
October 1, 2024 - November 1, 2024
Led cross-functional team (Social Media, Digital Marketing, Graphic Design) to execute cohesive strategy, boosting engagement and campaign success. Increased engagement rate by 22% and gained +100 followers organically in 1 month through performance tracking and optimized content strategies.
Social Media Officer at Yayasan Komunitas Putri Indonesia (NGO)
December 1, 2023 - July 1, 2024
Created and designed 20 educational posts per month, consistently meeting content production targets. Achieved a 53.8% increase in engagement across social platforms. Increased reach by 4,408 and grew the follower base by 8.3% through targeted content and engagement strategies.
Head of Publication & Documentation at PMM2 USU
September 1, 2022 - January 1, 2023
Led a team of 5 to produce and share 3 engaging Instagram content pieces weekly for PMM2 USU. Coordinated writers, documentation, and graphic design teams to capture and highlight group activities.
Head of Creative Team at Can You See What I See? (Photography Exhibition)
January 1, 2020 - Present
Led the team to conceptualize and design an exhibition layout, showcasing strong project management and collaborative skills. Translated ideas into impactful visuals, highlighting creativity and attention to detail—key competencies for crafting engaging social media content.

Education

Bachelor Degree of Communication Science at Bina Sarana Informatika University
September 1, 2019 - September 1, 2023
Full Stack Social Media Management Bootcamp at Tempat Belajar
July 1, 2024 - November 1, 2024

Qualifications

Non-degree English Literature (Pertukaran Mahasiswa Merdeka Batch 2 Awardee)
September 1, 2022 - January 1, 2023

Industry Experience

Media & Entertainment, Professional Services