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Hi, I’m Yichun Qiu, a multidisciplinary artist and illustrator based in Halifax, Canada. I specialize in visual identity, character design, and IP development, with a passion for creating brand systems that tell a story across packaging, merchandise, and digital media. Currently completing a BFA in Interdisciplinary Art at NSCAD, I enjoy collaborating with cross-functional teams and translating client references into production-ready artwork. I’m open to relocation and excited to contribute to creative projects that blend art direction with tangible product experiences.…Hi, I’m Yichun Qiu, a multidisciplinary artist and illustrator based in Halifax, Canada. I specialize in visual identity, character design, and IP development, with a passion for creating brand systems that tell a story across packaging, merchandise, and digital media. Currently completing a BFA in Interdisciplinary Art at NSCAD, I enjoy collaborating with cross-functional teams and translating client references into production-ready artwork. I’m open to relocation and excited to contribute to creative projects that blend art direction with tangible product experiences.

Yichun Qiu

Illustrator, Designer, Concept Artist, +2

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Hi, I’m Yichun Qiu, a multidisciplinary artist and illustrator based in Halifax, Canada. I specialize in visual identity, character design, and IP development, with a passion for creating brand systems that tell a story across packaging, merchandise, and digital media. Currently completing a BFA in Interdisciplinary Art at NSCAD, I enjoy collaborating with cross-functional teams and translating client references into production-ready artwork. I’m open to relocation and excited to contribute to creative projects that blend art direction with tangible product experiences.…Hi, I’m Yichun Qiu, a multidisciplinary artist and illustrator based in Halifax, Canada. I specialize in visual identity, character design, and IP development, with a passion for creating brand systems that tell a story across packaging, merchandise, and digital media. Currently completing a BFA in Interdisciplinary Art at NSCAD, I enjoy collaborating with cross-functional teams and translating client references into production-ready artwork. I’m open to relocation and excited to contribute to creative projects that blend art direction with tangible product experiences.

Available to hire

Hi, I’m Yichun Qiu, a multidisciplinary artist and illustrator based in Halifax, Canada. I specialize in visual identity, character design, and IP development, with a passion for creating brand systems that tell a story across packaging, merchandise, and digital media.

Currently completing a BFA in Interdisciplinary Art at NSCAD, I enjoy collaborating with cross-functional teams and translating client references into production-ready artwork. I’m open to relocation and excited to contribute to creative projects that blend art direction with tangible product experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Lead Designer at PAPOOP Coffee

June 1, 2025 - August 1, 2025

Coordinated with cross-functional teams and external suppliers to support system integration and documentation for regulated products. Developed a comprehensive brand identity system featuring original animal character IPs for a commercial coffee concept. Designed a cohesive suite of brand assets, including logos, packaging, and merchandise mockups. Ensured consistent visual storytelling across all touchpoints to enhance brand recognition and emotional appeal.

Freelance Illustrator at Custom Character Illustration & Design

January 1, 2025 - Present

Facilitated end-to-end custom illustration services for clients, specializing in Original Character (OC) design and stylized character portraits. Translated diverse client-provided visual references and themes into polished, proportional character art using a signature flat color style. Managed professional communication and revision cycles to ensure final deliverables aligned with specific character lore and aesthetic requirements. Developed production-ready character assets suitable for digital platforms, social media, and personal IP collections.

Poster Designer at Self-initiated Project

January 1, 2024 - April 1, 2024

Emotional Relief Theme: “Childhood Language” Poster Design — Conceptualized and illustrated a series of posters utilizing the "innocent language of children" to facilitate emotional healing. Proposed and secured team approval for a simplified, high-impact visual direction centered on children's perspectives.

Original Character Designer at Self-initiated Project

September 1, 2023 - December 1, 2023

Original Character Design: “Miss Christmas” — Orchestrated the full lifecycle of the character from initial conceptual sketches to market-ready IP positioning. Developed a comprehensive design system, including character turnarounds and thematic assets specifically optimized for physical product manufacturing. Explored commercial production workflows, focusing on the transition from digital illustration to tangible IP-branded merchandise.

Commercial Derivative Designer at Self-initiated Project

January 1, 2023 - April 1, 2023

Commercial Derivative Design: “Skeleton Bear” — Developed a series of fanart-based derivative products featuring the character concept. Translated character illustrations into production-ready graphic assets for various merchandise, including stickers and physical collectibles. Managed the visual consistency between the source material and the derivative designs to ensure brand integrity.