Lara Reynolds

Marketing & Social Media Manager at The Royce & The Lyall Hotels

Led brand management, marketing and social media strategy across The Royce and The Lyall Hotels, shaping high-end brand presence across all touch points.

Brand & Marketing Manager at The Royce & The Lyall Hotels

Led brand management, marketing and social media strategy across The Royce and The Lyall Hotels; shaped high-end brand presence; conceptualised and executed bespoke guest experiences; managed media relations, collaborations and partnerships.

Brand Manager & Marketing & Social Media Strategist at The Royce; The Lyall; United Places

Led brand management, marketing and social media strategy across The Royce and The Lyall Hotels, shaping high-end brand presence across touchpoints. Conceptualised and executed bespoke events and guest experiences. Managed media relations and PR collaborations, cultivating relationships with media, content creators, creatives and industry partners.

Social Media Manager at The Paper Doll

Digital marketing strategy & social media management: Content creation, planning & scheduling, community and relationship management.

Social Media Manager at Press Play

Led digital marketing strategy and social media management, including content creation, planning and scheduling, and community/relationship management. Executed multi-client campaigns for SP Property Styling, Hearts 4 Heart, Empathy Pilates, Trifusion Fitness, COOP, As If Designer Recycle, The Fish Tank, and Hunter Design.

Digital Marketing Strategist & Social Media Manager at Press Play

Developed and executed digital marketing strategy; content creation, planning & scheduling; community management and relationship management. Led social media campaigns for luxury hospitality and lifestyle brands, driving engagement and growth.

Actress / Extra at Real People Victoria (Agency)

Featured in several TV commercials for major brands; appeared on TV shows and films including Neighbours, Secret Bridesmaids’ Aid, Netflix’s Clickbait, Angelo of Mine.

Actress / Extra at Real People Victoria

Active in TV and film productions, including Neighbours, Secret Bridesmaids’ Business, Netflix’s Clickbait, and Angelo of Mine; supported on-set with additional acting roles and guest appearances.

Actor / Talent at Real People Victoria

Featured in TV commercials for Qantas, Sportsbet, Nicorette, Coopers, Victorian Racing Club, BUPA and Department of Health. Acted in TV shows and films including Neighbours, Secret Bridesmaids' Business, Netflix's Clickbait and Angel of Mine.

Founder / Owner at The Paper Doll

Built a client base of 250+ clients; consulted on personal branding and styling; designed and managed styling workshops, events and catwalk shows for large corporates; produced end-to-end event production and sponsorships.

Founder / Director at The Paper Doll

Built a client base of 250+; consulted on personal branding, styling, and personal shopping; designed styling workshops, events and catwalk shows for corporate fashion and beauty brands; managed end-to-end event production and sponsorships; produced the Spring Fashion Lunch, a high-profile networking event for 150 senior guests.

Founder & Creative Director at The Paper Doll

Built a client base of 250+ consulting on personal branding, styling and personal shopping. Designed and managed styling workshops, events and catwalk shows for large corporates, fashion and beauty brands and stores (KPMG, Allens, Lulu Lemon, Wilson Accessories, S. Wallis, MooBrew, etc.). Ran annual high-profile events such as 'Spring Fashion Lunch' with fashion network guests.

Senior Recruitment Consultant at Michael Page

Developed client accounts in Melbourne; managed marketing pitches, relationship management, and growth from A$2.3m to $6.9m fees; led recruitment campaigns.

Senior Recruitment Consultant at Ernst & Young

Developed and managed client relationships, attracted and interviewed candidates and managed the recruitment process from interview to offer, providing CV writing, interview and career advice to candidates.

Senior Recruit Consultant at Ernst & Young (EY)

Developed client relationships, attracted and interviewed candidates, and managed the recruitment process from interview to CV writing and career advice.

Senior Recruitment Consultant at Ernst & Young (London & Edinburgh)

Developed and managed client relationships; attracted and interviewed candidates; oversaw recruitment processes from interview to offer; CV writing, interview coaching and career advice.

Senior Recruitment Consultant at Ernst & Young (EY)

Developed and managed client relationships, attracted and interviewed candidates and managed recruitment process from interview to offer. Provided CV writing, interview and career advice to candidates.

Senior Recruitment Consultant at Andersen (London)

Provided recruitment services; team collaboration; supported EY transition; contributed to client solutions.