I am a communications and PR professional with experience in the luxury, fashion, beauty and lifestyle industries across Portugal and Spain. Throughout my career, I have had the opportunity to work with renowned international brands, leading press relations, influencer strategies, brand positioning and communication campaigns tailored to premium markets. I am passionate about creating meaningful brand narratives and building authentic relationships with media, creators and industry partners. My approach combines strategic thinking with creativity, always with a strong attention to detail and aesthetics. Alongside my professional journey, I am also deeply interested in digital communication and entrepreneurship constantly exploring new ways to connect brands and communities through elegant and impactful storytelling.

Marta Moniz

I am a communications and PR professional with experience in the luxury, fashion, beauty and lifestyle industries across Portugal and Spain. Throughout my career, I have had the opportunity to work with renowned international brands, leading press relations, influencer strategies, brand positioning and communication campaigns tailored to premium markets. I am passionate about creating meaningful brand narratives and building authentic relationships with media, creators and industry partners. My approach combines strategic thinking with creativity, always with a strong attention to detail and aesthetics. Alongside my professional journey, I am also deeply interested in digital communication and entrepreneurship constantly exploring new ways to connect brands and communities through elegant and impactful storytelling.

Available to hire

I am a communications and PR professional with experience in the luxury, fashion, beauty and lifestyle industries across Portugal and Spain. Throughout my career, I have had the opportunity to work with renowned international brands, leading press relations, influencer strategies, brand positioning and communication campaigns tailored to premium markets.
I am passionate about creating meaningful brand narratives and building authentic relationships with media, creators and industry partners. My approach combines strategic thinking with creativity, always with a strong attention to detail and aesthetics.
Alongside my professional journey, I am also deeply interested in digital communication and entrepreneurship constantly exploring new ways to connect brands and communities through elegant and impactful storytelling.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent

Work Experience

PR & Communications Consultant
January 1, 2022 - Present
Development and execution of local PR strategies; market entry strategy for brands expanding into the Portuguese market; media relations and strategic press placements; influencer marketing strategy and partnerships; event coordination and brand activations; brand positioning and awareness growth; social media management.
Director PR & Communications at AREA Comunicação Global
January 1, 2018 - January 1, 2025
Full PR strategy development and execution; media and VIP relations management; event production and brand activations; brand positioning and awareness growth.
Senior PR & Communications Specialist at Giorgio Armani Madrid
January 1, 2016 - January 1, 2018
PR strategy and brand positioning across Iberia; Fashion Week coordination; media relations; showroom management and reporting.
PR Strategy and Brand Positioning (Iberia) at Giorgio Armani Madrid
January 1, 2012 - January 1, 2013
Media relations; influencer partnerships; luxury & lifestyle brand positioning; event coordination.
Senior PR & Communications Specialist at Giorgio Armani Madrid
January 1, 2007 - January 1, 2010
Media relations; negotiation skills; luxury & lifestyle brand positioning; event & activation management; cross-market cultural intelligence; brand localization.

Education

Master in Fashion Communication at IED - Istituto Europeo di Design
January 11, 2030 - May 29, 2026
Bachelor's Degree in Fashion Design at Faculdade de Arquitectura Lisboa
January 11, 2030 - May 29, 2026

Qualifications

Master in Fashion Communication
January 11, 2030 - May 29, 2026
Bachelor's Degree in Fashion Design
January 11, 2030 - May 29, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail