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I'm David Woon, known as Woonie, based in New Zealand. I bring almost two decades in advertising, evolving from traditional methods to cutting-edge digital and AI-enabled workflows. I've worked with boutique design firms and in FMCG, culminating in a thriving tenure at a leading ad agency. Away from the screen, I’m an outdoors enthusiast who loves surfing and aquascaping, finding balance between a high-energy career and the calm pursuit of personal hobbies. _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_…I'm David Woon, known as Woonie, based in New Zealand. I bring almost two decades in advertising, evolving from traditional methods to cutting-edge digital and AI-enabled workflows. I've worked with boutique design firms and in FMCG, culminating in a thriving tenure at a leading ad agency. Away from the screen, I’m an outdoors enthusiast who loves surfing and aquascaping, finding balance between a high-energy career and the calm pursuit of personal hobbies. _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_

David Woon

Graphic Designer, Illustrator, Designer, +4

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I'm David Woon, known as Woonie, based in New Zealand. I bring almost two decades in advertising, evolving from traditional methods to cutting-edge digital and AI-enabled workflows. I've worked with boutique design firms and in FMCG, culminating in a thriving tenure at a leading ad agency. Away from the screen, I’m an outdoors enthusiast who loves surfing and aquascaping, finding balance between a high-energy career and the calm pursuit of personal hobbies. _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_…I'm David Woon, known as Woonie, based in New Zealand. I bring almost two decades in advertising, evolving from traditional methods to cutting-edge digital and AI-enabled workflows. I've worked with boutique design firms and in FMCG, culminating in a thriving tenure at a leading ad agency. Away from the screen, I’m an outdoors enthusiast who loves surfing and aquascaping, finding balance between a high-energy career and the calm pursuit of personal hobbies. _Website not available. Sign in: https://www.twine.net/signup_ _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m David Woon, known as Woonie, based in New Zealand. I bring almost two decades in advertising, evolving from traditional methods to cutting-edge digital and AI-enabled workflows. I’ve worked with boutique design firms and in FMCG, culminating in a thriving tenure at a leading ad agency.

Away from the screen, I’m an outdoors enthusiast who loves surfing and aquascaping, finding balance between a high-energy career and the calm pursuit of personal hobbies.

Website not available. Sign in: https://www.twine.net/signup

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Intermediate

Language

English

Fluent

Chinese

Fluent

Chinese

Fluent

Malay

Fluent

Work Experience

Senior Graphic Designer at DDB Aotearoa

August 1, 2010 - Present

Maintained brand consistency across all digital channels by ensuring designs adhered to established guidelines; utilized Adobe Creative Suite to create high-quality visuals; developed mockups, style guides, and other documents as part of the design process; managed multiple projects simultaneously while meeting tight deadlines; produced detailed illustrations for products and promotional materials; developed innovative designs for a variety of print and digital materials, including logos, illustrations, typography and created compelling video content; optimized existing graphics for use on various platforms.

Senior Graphic Designer at Rapp Malaysia

March 1, 2005 - February 1, 2009

Managed multiple projects simultaneously while meeting tight deadlines; produced detailed illustrations for product packaging and promotional materials; developed innovative designs for a variety of print and digital materials, including logos, brochures, websites, and advertisements; utilized Adobe Creative Suite to create high-quality visuals; optimized existing graphics for use on various platforms; edited digital images to improve the overall look of a project; proofread designs for errors before final printing or publishing.

Graphic Designer at Brand Care

June 1, 2003 - April 1, 2005

Created logos, packaging designs for a few leading brand products and other marketing materials; art directed photoshoots for new products; edited photos in Photoshop to enhance their quality for use in print; utilized typography skills to create attractive layouts that met client expectations for their brand.

Senior Graphic Designer at Brandcare

June 1, 2003 - May 1, 2005

Managed multiple graphic design projects across print and digital media for FMCG brands. Designed logos and packaging, led art direction for product photo shoots, and enhanced digital assets with expert Photoshop editing. Developed layouts with strong typography to meet brand guidelines and collaborated with marketing teams to ensure cohesive campaigns from concept through production.

Senior Designer at RAPP Malaysia

June 1, 2005 - January 1, 2009

Developed storyboards to translate creative concepts into visual narratives. Designed and produced motion graphics and character animations to support brand storytelling. Created video content for social media and campaigns, and specialized in illustrations to elevate marketing efforts. Worked with cross-functional teams to align design with business goals and maintained brand standards across products.

Senior Designer at DDB Aotearoa

February 1, 2011 - Present

Led graphic design across brands, maintaining design systems and brand standards. Created storyboards, motion graphics, and video content tailored for diverse platforms. Collaborated with marketing and creative teams to translate concepts into compelling visual narratives and ensured alignment with business objectives.

Senior Graphic Designer at Brandcare Kuala Lumpur

June 1, 2003 - May 1, 2005

Designed logos and packaging; spearheaded art direction for product shoots; refined digital images with Photoshop; designed layouts for print and digital media; collaborated with marketing to meet brand standards.