I am a Senior Performance Marketer with over 8 years of experience scaling paid acquisition for various brands across multiple markets. My unique software engineering background allows me to build custom automation and strategies that drive results and efficiency.

Hazem Ali Galal

I am a Senior Performance Marketer with over 8 years of experience scaling paid acquisition for various brands across multiple markets. My unique software engineering background allows me to build custom automation and strategies that drive results and efficiency.

Available to hire

I am a Senior Performance Marketer with over 8 years of experience scaling paid acquisition for various brands across multiple markets. My unique software engineering background allows me to build custom automation and strategies that drive results and efficiency.

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Experience Level

Expert

Language

Arabic
Fluent
English
Advanced

Work Experience

Senior Performance Marketer at Velora Commerce
January 1, 2024 - Present
Lead $400K+/month paid media budget across Meta, Google, TikTok, Snapchat, and Programmatic, driving customer acquisition across 4 GCC markets for fashion, electronics, and grocery verticals. Achieved significant improvements in campaign performance and built advanced attribution frameworks.
Senior Performance Marketer at Thredz
March 1, 2022 - December 1, 2023
Managed $250K+/month performance budget, acquiring over 85K new customers quarterly with significant improvements in efficiency through advanced campaign strategies and audience segmentation.
Performance Marketer at CartLoop
June 1, 2020 - February 1, 2022
Managed $180K+/month ad spend, contributing to 28% YoY GMV growth through efficient campaign strategies and detailed attribution modeling.
Senior Paid Media Specialist at Amplify Digital
January 1, 2019 - May 1, 2020
Managed campaigns for 15+ agency clients with a focus on performance marketing, improving client results and developing training for junior media buyers.
Freelance Performance Marketing Consultant at Independent Consultant
June 1, 2017 - December 1, 2018
Provided end-to-end performance marketing for 80+ clients across various sectors, achieving high return on ad spend and building custom tracking setups.

Education

Bachelor of Biotechnology at Beni-Suef University
January 1, 2020 - January 1, 2024
Bachelor of Software Engineering at Holberton School (ALX Africa) – Backend Engineering Track
January 1, 2021 - January 1, 2021

Qualifications

Google Ads Search & Shopping Certification
January 1, 2024 - May 31, 2026
Google Analytics 4 Certification
January 1, 2024 - May 31, 2026
Meta Certified Marketing Science Professional
January 1, 2024 - May 31, 2026
Meta Certified Media Buying Professional
January 1, 2023 - May 31, 2026
TikTok Ads Certified Marketer
January 1, 2024 - May 31, 2026

Experience Level

Expert

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