I am a creative and entrepreneurial Social Media Manager with hands-on experience building digital brands from the ground up. I specialize in end-to-end content creation, platform growth, and community engagement for small businesses and independent ventures. I translate visual aesthetics into compelling online campaigns that drive audience interaction and brand loyalty, overseeing everything from script to shoot to edit for short-form video, graphics, and imagery. Based in Düsseldorf, I help brands like Zyrel Jewels and blissnglitzde establish a cohesive, trend-aware online presence while delivering clear client communications and measurable results.

Areeba Khan

I am a creative and entrepreneurial Social Media Manager with hands-on experience building digital brands from the ground up. I specialize in end-to-end content creation, platform growth, and community engagement for small businesses and independent ventures. I translate visual aesthetics into compelling online campaigns that drive audience interaction and brand loyalty, overseeing everything from script to shoot to edit for short-form video, graphics, and imagery. Based in Düsseldorf, I help brands like Zyrel Jewels and blissnglitzde establish a cohesive, trend-aware online presence while delivering clear client communications and measurable results.

Available to hire

I am a creative and entrepreneurial Social Media Manager with hands-on experience building digital brands from the ground up. I specialize in end-to-end content creation, platform growth, and community engagement for small businesses and independent ventures.

I translate visual aesthetics into compelling online campaigns that drive audience interaction and brand loyalty, overseeing everything from script to shoot to edit for short-form video, graphics, and imagery. Based in Düsseldorf, I help brands like Zyrel Jewels and blissnglitzde establish a cohesive, trend-aware online presence while delivering clear client communications and measurable results.

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Work Experience

Freelance Social Media Manager at Various Small Businesses (including Zyrel Jewels)
January 1, 2022 - Present
Developed and executed tailored, platform-specific social media strategies to increase brand visibility, drive engagement, and build digital communities. Managed full content lifecycle including script, shoot, and edit of short-form video (Reels/TikToks), graphics, and aesthetic imagery for brands such as Zyrel Jewels. Wrote on-brand copy, captions, and CTAs for diverse target audiences. Managed daily community interactions to foster loyalty and trust. Tracked performance metrics to optimize reach, posting schedules, and follower growth.
Co-Founder & Social Media Lead at blissnglitzde
January 1, 2024 - Present
Co-founded and independently run all business operations for a boutique party decor venture. Led the brand's digital presence, building the social media strategy from scratch to showcase custom tablescapes, event concepts, and design transformations. Managed end-to-end content creation with photography and video to create a cohesive aesthetic feed. Handled client communications, pitched design proposals, managed expectations, and translated concepts into real event themes.
Intern at Attock Oil Refinery
June 1, 2015 - August 31, 2015
Authored targeted articles, public documentation, and environmental impact reports. Built project coordination and communication by organizing community campaigns, seminars, and corporate events (e.g., World Environment Day).
Intern & Active Member at World Wide Fund for Nature (WWF) Pakistan
January 1, 2015 - Present
Participated in community outreach, local awareness campaigns, and environmental documentation initiatives.

Education

Bachelor of Science in Environmental Sciences at Bahria University Islamabad, Pakistan
February 1, 2012 - February 1, 2016
Higher Secondary Certificate (FSC Pre-Medical) at Punjab College & Commerce High School Lahore, Pakistan
January 1, 2009 - January 1, 2011
Secondary School Certificate (Matriculation) at Punjab College & Commerce High School Lahore, Pakistan
January 1, 2007 - January 1, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet