I’m a social media and community growth specialist with 6+ years of experience spanning gaming, blockchain, and digital asset companies. I build and manage engaged online communities, develop content calendars, run AMAs and Spaces, and leverage partnerships and KOL networks to boost visibility, engagement, and measurable growth. I focus on turning social and community activity into real business outcomes through clear platform strategy, performance tracking, and consistent execution in fast-moving, high-trust environments.

Mark Itaiyi Makate

I’m a social media and community growth specialist with 6+ years of experience spanning gaming, blockchain, and digital asset companies. I build and manage engaged online communities, develop content calendars, run AMAs and Spaces, and leverage partnerships and KOL networks to boost visibility, engagement, and measurable growth. I focus on turning social and community activity into real business outcomes through clear platform strategy, performance tracking, and consistent execution in fast-moving, high-trust environments.

Available to hire

I’m a social media and community growth specialist with 6+ years of experience spanning gaming, blockchain, and digital asset companies. I build and manage engaged online communities, develop content calendars, run AMAs and Spaces, and leverage partnerships and KOL networks to boost visibility, engagement, and measurable growth.

I focus on turning social and community activity into real business outcomes through clear platform strategy, performance tracking, and consistent execution in fast-moving, high-trust environments.

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Skills

Experience Level

Expert

Language

English
Fluent

Work Experience

Senior Marketing Manager (Global) at Solo Chain / iGaming
December 1, 2024 - July 1, 2025
Drove multi-channel marketing efforts for global iGaming initiatives; orchestrated partner announcements, community events, and influencer collaborations to boost engagement and acquisition.
Chief Marketing Officer at Melt Down Interactive Media
August 1, 2024 - Present
Designed and implemented comprehensive marketing strategies aligned with business goals; led a high-performing team; elevated brand awareness and growth through innovative campaigns and partner networks.
Strategic Advisor at Jada AI
June 1, 2022 - May 31, 2023
Secured partnerships with leading Indian incubator/investor; developed marketing strategies and a $300K investment plan; led go-to-market and growth initiatives.
Web3 Marketing & Partnerships Manager at Chain Mosaic
January 1, 2021 - December 20, 2023
Led marketing initiatives and strategic partnerships across Web3 projects; established influential KOL campaigns, generated over 8 million social media impressions, and contributed to a multi-fold increase in asset value.
Social Media & Operations Manager (Africa) at CoinW Exchange
July 1, 2020 - Present
Managed content calendars for X and Telegram communities, contributing to growth of 20,000 new users in 3 months; planned and executed campaigns, and built partnerships to scale audience and engagement.

Education

BCom Honors in Business Finance at University of KwaZulu-Natal, Pietermaritzburg, South Africa
January 11, 2030 - June 2, 2026
BCom Finance & Economics at University of KwaZulu-Natal, Pietermaritzburg, South Africa
January 11, 2030 - June 2, 2026

Qualifications

Smart contract writing course (Expected 2023)
January 11, 2030 - June 2, 2026
Private Blockchain Bootcamp
January 11, 2030 - June 2, 2026
Blockchain & Money
January 11, 2030 - June 2, 2026
MIT Open Course: Blockchain & Money
January 11, 2030 - June 2, 2026

Industry Experience

Gaming, Media & Entertainment, Software & Internet, Professional Services