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I’m Özgür Ağca, an e-commerce and digital growth leader with 15+ years of global experience scaling B2B and DTC brands across North America, Europe, Australia, and the Middle East. I build and lead multi-channel e-commerce operations, generating revenue with sustainable growth and ROAS optimization, and I’ve steered cross-functional teams of up to 15 people to deliver measurable results. I combine an MBA and a Mathematical Engineering background with hands-on leadership across Shopify, CRO, customer acquisition, retention, and international expansion. I partner with founders and executive teams to develop scalable growth strategies, digital transformation roadmaps, and customer acquisition frameworks; I optimize Shopify, conversion, lifecycle management, and revenue growth for founder-led businesses across retail, hospitality, and consumer goods. I focus on data-driven decision making, marketing investment alignment, and operational scalability to boost profitability.…I’m Özgür Ağca, an e-commerce and digital growth leader with 15+ years of global experience scaling B2B and DTC brands across North America, Europe, Australia, and the Middle East. I build and lead multi-channel e-commerce operations, generating revenue with sustainable growth and ROAS optimization, and I’ve steered cross-functional teams of up to 15 people to deliver measurable results. I combine an MBA and a Mathematical Engineering background with hands-on leadership across Shopify, CRO, customer acquisition, retention, and international expansion. I partner with founders and executive teams to develop scalable growth strategies, digital transformation roadmaps, and customer acquisition frameworks; I optimize Shopify, conversion, lifecycle management, and revenue growth for founder-led businesses across retail, hospitality, and consumer goods. I focus on data-driven decision making, marketing investment alignment, and operational scalability to boost profitability.

Özgür Ağca

Digital Marketer, Growth Marketer, Marketing Strategist, +5

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I’m Özgür Ağca, an e-commerce and digital growth leader with 15+ years of global experience scaling B2B and DTC brands across North America, Europe, Australia, and the Middle East. I build and lead multi-channel e-commerce operations, generating revenue with sustainable growth and ROAS optimization, and I’ve steered cross-functional teams of up to 15 people to deliver measurable results. I combine an MBA and a Mathematical Engineering background with hands-on leadership across Shopify, CRO, customer acquisition, retention, and international expansion. I partner with founders and executive teams to develop scalable growth strategies, digital transformation roadmaps, and customer acquisition frameworks; I optimize Shopify, conversion, lifecycle management, and revenue growth for founder-led businesses across retail, hospitality, and consumer goods. I focus on data-driven decision making, marketing investment alignment, and operational scalability to boost profitability.…I’m Özgür Ağca, an e-commerce and digital growth leader with 15+ years of global experience scaling B2B and DTC brands across North America, Europe, Australia, and the Middle East. I build and lead multi-channel e-commerce operations, generating revenue with sustainable growth and ROAS optimization, and I’ve steered cross-functional teams of up to 15 people to deliver measurable results. I combine an MBA and a Mathematical Engineering background with hands-on leadership across Shopify, CRO, customer acquisition, retention, and international expansion. I partner with founders and executive teams to develop scalable growth strategies, digital transformation roadmaps, and customer acquisition frameworks; I optimize Shopify, conversion, lifecycle management, and revenue growth for founder-led businesses across retail, hospitality, and consumer goods. I focus on data-driven decision making, marketing investment alignment, and operational scalability to boost profitability.

Available to hire

I’m Özgür Ağca, an e-commerce and digital growth leader with 15+ years of global experience scaling B2B and DTC brands across North America, Europe, Australia, and the Middle East. I build and lead multi-channel e-commerce operations, generating revenue with sustainable growth and ROAS optimization, and I’ve steered cross-functional teams of up to 15 people to deliver measurable results.

I combine an MBA and a Mathematical Engineering background with hands-on leadership across Shopify, CRO, customer acquisition, retention, and international expansion. I partner with founders and executive teams to develop scalable growth strategies, digital transformation roadmaps, and customer acquisition frameworks; I optimize Shopify, conversion, lifecycle management, and revenue growth for founder-led businesses across retail, hospitality, and consumer goods. I focus on data-driven decision making, marketing investment alignment, and operational scalability to boost profitability.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Turkish

Fluent

English

Advanced

German

Advanced

French

Intermediate

Spanish; Castilian

Intermediate

Arabic

Intermediate

Bulgarian

Beginner

Uzbek

Beginner

Russian

Beginner

Persian

Beginner

Kazakh

Beginner

Kirghiz, Kyrgyz

Beginner

Work Experience

Head of E-Commerce & Digital Marketing at The Orient Bazaar

January 1, 2011 - December 31, 2024

Led the brand's e-commerce and digital marketing efforts, establishing and scaling online stores and marketplace presence. Expanded product categories for international markets, built cross-functional teams, and implemented data-driven growth strategies to drive sustainable revenue and customer engagement.

Senior Trade & Finance Administrator at Cargill

February 1, 2006 - June 30, 2011

Delivered financial operations, including documentation and correspondence with banks; managed letters of credit processes, negotiated terms with banks and counterparties, and supported international offices in transaction processing and compliance. Conducted financial analysis of nominated banks, allocated and managed credit limits, and prepared reports with documentation and paperwork.

Assistant Specialist - Operational Center, Foreign Trade Department at Türkiye Ekonomi Bankası A.Ş. (Is Bankası)

April 1, 2002 - April 30, 2004

Assisted in foreign trade operations, prepared documentation, and liaised with banks; supported operations at the foreign trade center.

Freelance E-Commerce & Digital Marketing Consultant at Independent / Freelance

July 1, 2024 - Present

Provided freelance e-commerce solutions, website development, and digital marketing services to a diverse client base. Managed end-to-end project delivery, client relationships, and payments; implemented Shopify and Magento builds, on-site optimization, and ongoing marketing activities including SEO, content marketing, social media, and analytics. Delivered documentation and reports; led project execution and client communications.

Founder & Head of E-Commerce & Digital Growth at The Orient ZaBazaar

July 1, 2011 - Present

Founder and leader of e-commerce and digital growth initiatives. Built multi-channel e-commerce operations, generating over $1M in annual revenue. Led cross-functional teams of up to 15 people, managed six-figure digital marketing budgets, and drove sustainable growth, profitability, and ROAS optimization. Partnered with founders and executive teams to develop scalable growth strategies, digital transformation roadmaps, and customer acquisition frameworks; advised SMEs and consumer brands on Shopify optimization, conversion-rate improvement, and lifecycle management.

Senior E-Commerce & Digital Growth Consultant at Freelance / Fractional E-Commerce Leadership

July 1, 2011 - Present

Fractional leadership providing end-to-end e-commerce growth, digital transformation, and growth strategy for B2B and DTC brands. Led commercial planning, data-driven decision making, and cross-functional collaboration to improve profitability and international expansion.

Assistant Specialist - Foreign Trade Operations Center at Türk Ekonomi Bankası (TEB) – Legacy Fortis Bank

April 1, 2004 - January 31, 2006

Supported documentary collections, Letters of Credit (LCs), bank guarantees, and SWIFT-based cross-border payments. Served as primary liaison on foreign trade instruments, international payment procedures, and trade finance operations; collaborated with banks, customers, and logistics partners to ensure regulatory compliance and operational efficiency.

Senior Trade Structure & Finance Administrator at Cargill International

February 1, 2006 - June 30, 2011

Drove trade structure and finance administration for international trades. Conducted credit risk assessments, portfolio analysis, and financial structuring activities to mitigate risk and support strategic business decisions in cross-border environments.

Customer Experience & Technical Support Specialist at Hewlett Packard (HP)

January 1, 1996 - December 31, 2000

Delivered customer experience improvements and technical support to enterprise and consumer users, ensuring high levels of customer satisfaction and issue resolution.