Hi, I’m Dhara S Dhruv, a strategic and results-oriented marketing professional with 6+ years of experience across performance, partner, social, content, and global channel marketing. I enjoy turning data into actionable campaigns that drive growth and elevate brand presence across digital platforms. I leverage IT tools and marketing technology stacks to make informed decisions, optimize customer journeys, and deliver measurable outcomes. Based in Boston, I collaborate cross-functionally to design data-driven go-to-market programs and scalable marketing operations that align with business goals. I thrive in fast-paced environments and love working with teams to accelerate growth through HubSpot, Marketo, Salesforce, and other MarTech solutions. My focus is on delivering impact through creative, data-backed marketing strategies that resonate with audiences and partners alike.

Dhara S Dhruv

Hi, I’m Dhara S Dhruv, a strategic and results-oriented marketing professional with 6+ years of experience across performance, partner, social, content, and global channel marketing. I enjoy turning data into actionable campaigns that drive growth and elevate brand presence across digital platforms. I leverage IT tools and marketing technology stacks to make informed decisions, optimize customer journeys, and deliver measurable outcomes. Based in Boston, I collaborate cross-functionally to design data-driven go-to-market programs and scalable marketing operations that align with business goals. I thrive in fast-paced environments and love working with teams to accelerate growth through HubSpot, Marketo, Salesforce, and other MarTech solutions. My focus is on delivering impact through creative, data-backed marketing strategies that resonate with audiences and partners alike.

Available to hire

Hi, I’m Dhara S Dhruv, a strategic and results-oriented marketing professional with 6+ years of experience across performance, partner, social, content, and global channel marketing. I enjoy turning data into actionable campaigns that drive growth and elevate brand presence across digital platforms. I leverage IT tools and marketing technology stacks to make informed decisions, optimize customer journeys, and deliver measurable outcomes. Based in Boston, I collaborate cross-functionally to design data-driven go-to-market programs and scalable marketing operations that align with business goals.

I thrive in fast-paced environments and love working with teams to accelerate growth through HubSpot, Marketo, Salesforce, and other MarTech solutions. My focus is on delivering impact through creative, data-backed marketing strategies that resonate with audiences and partners alike.

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Work Experience

Senior Marketing Associate at Margaret Fuller House
July 1, 2024 - Present
Managed and executed social media strategy, boosting engagement through data analytics; planned and coordinated fundraising events to improve donor participation via targeted digital outreach; led digital marketing initiatives for programs and fundraising using HubSpot and Marketo; created content and actively engaged with the online community to increase platform visibility.
Marketing Evaluator at Western Governors University
April 1, 2024 - Present
Applied marketing expertise to evaluate student responses ensuring alignment with educational standards; collaborated cross-functionally using project management tools (Asana, ClickUp) to achieve rapid turnarounds; contributed to continuous improvement with data-backed insights to refine evaluation processes.
Global Channel Marketing Specialist at Cradlepoint - Ericsson
June 1, 2023 - December 1, 2023
Managed and optimized global sales resources on CRM platforms, increasing content consumption and tool adoption by 30%; developed and executed 15+ social media campaigns via Salesforce Marketing Cloud, boosting partner engagement by 25%; generated content for 10+ partner marketing initiatives across email demand and digital advertising; monitored KPIs with Google Analytics and Tableau; aligned campaign materials with brand guidelines using Adobe Creative Suite.
Marketing Specialist at Suffolk University
September 1, 2022 - May 1, 2023
Managed content strategy for university social media, increasing follower engagement by 40%; launched targeted email campaigns via HubSpot, achieving a 30% increase in open rates; created and managed paid search campaigns on Google Ads, resulting in a 20% boost in website traffic; used SEMrush and Google Search Console for SEO audits and keyword strategy improvements; organized and led Career Center workshops, improving student participation by 25%.
Performance Marketing Manager at Disney+ Hotstar
October 1, 2021 - August 1, 2022
Led development and execution of 50+ performance marketing campaigns across Facebook Ads, Google Ads, and DV360, contributing to a 15% increase in subscriptions; collaborated with cross-functional teams to optimize creative assets and campaign performance; leveraged A/B testing and SQL-based reporting to evaluate and improve outcomes; established brand guidelines for consistent performance marketing; integrated CRM data from Salesforce to personalize audience targeting and improve conversions.
Assistant Partner Marketing Manager at Disney+ Hotstar
March 1, 2019 - September 1, 2021
Planned and executed 100+ partner marketing campaigns, enhancing partner interaction and driving brand engagement; led event marketing strategies, successfully managing virtual and in-person events during COVID-19; supervised communication strategies for external platforms such as Amazon, Jio, Mi TV, Vodafone, and Airtel; directed cross-functional teams in the successful launch of Disney+ in India using Agile project management methodologies; managed creation of promotional materials including video productions and poster sets using Adobe Creative Suite.
Social Media Coordinator at Graphene Media
February 1, 2018 - February 1, 2019
Managed and grew social media accounts, leading to a 35% increase in overall engagement across platforms; developed and implemented content strategies using scheduling and analytics tools, resulting in 40% follower growth; analyzed social media metrics to inform future campaigns.
Marketing Associate at HDFC Securities
May 1, 2017 - January 1, 2018
Managed and optimized multi-channel digital marketing campaigns, leading to a 15% increase in lead generation; launched targeted email marketing campaigns, resulting in a 25% increase in click-through rates; analyzed campaign performance using Google Analytics and Python-based scripts to deliver actionable insights.
Marketing Intern at FT Cash
January 1, 2017 - April 1, 2017
Assisted in the creation of 15+ digital marketing campaigns, contributing to a 20% increase in customer engagement; managed email marketing initiatives, achieving a 25% improvement in open rates and a 15% increase in CTR; participated in trade shows and on-ground campaigns, promoting services to 2,000+ potential customers.

Education

Master of Marketing Analytics at Suffolk University, Boston, MA
August 1, 2022 - December 1, 2023
Master of Commerce at University of Mumbai
January 1, 2020 - May 1, 2022
Bachelor of Business Administration at NMIMS University
May 1, 2015 - April 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet