Alejandra Edwards Bott
Hi there! I'm a passionate Brand & Product Development Manager with a knack for strategy and innovation.
About
Hi there! I’m a passionate Brand & Product Development Manager with a knack for strategy and innovation. I thrive on creating impactful designs that resonate with audiences and elevate commercial value. Throughout my career, I’ve honed my skills in product design and management, leading cross-functional teams and maximizing profitability.
My journey has taken me through various roles, from Executive Producer to Design Manager, where I’ve collaborated with international brands. I genuinely enjoy guiding teams to achieve excellence, foster creativity, and drive business success. Let’s connect and explore the exciting possibilities in the world of design!
- 18 years' experience
- Joined June 2026
Skills· 2
Languages
- Spanish; CastilianFluent
- EnglishFluent
- FrenchIntermediate
Industry experience
- Retail
Work experience· 5 roles
Lead product design, development, and direction management, aligning creativity with commercial objectives. Optimize margins and profitability through efficient cost management and production processes.
Enhanced product visualisation for selected projects. Managed and produced photographic shoots, including coordination and supervision of post-production processes.
Led the design and development of collections aligned with consumer needs, market trends, technology, and budget requirements, increasing margins and profitability.
Education
Certifications and awards
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