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As a Designer, Art Director, and Production Expert with 20+ years of experience in brand development, I solve complex problems through creative, high-impact design and performance-driven content. I blend strategic planning with creative execution, delivering meticulously produced assets across packaging, print, digital, and experiential formats, while building strong cross-channel brand standards and collaborative workflows.…As a Designer, Art Director, and Production Expert with 20+ years of experience in brand development, I solve complex problems through creative, high-impact design and performance-driven content. I blend strategic planning with creative execution, delivering meticulously produced assets across packaging, print, digital, and experiential formats, while building strong cross-channel brand standards and collaborative workflows.

Pete Trainor

Designer, Art Director, Production Designer, +2

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As a Designer, Art Director, and Production Expert with 20+ years of experience in brand development, I solve complex problems through creative, high-impact design and performance-driven content. I blend strategic planning with creative execution, delivering meticulously produced assets across packaging, print, digital, and experiential formats, while building strong cross-channel brand standards and collaborative workflows.…As a Designer, Art Director, and Production Expert with 20+ years of experience in brand development, I solve complex problems through creative, high-impact design and performance-driven content. I blend strategic planning with creative execution, delivering meticulously produced assets across packaging, print, digital, and experiential formats, while building strong cross-channel brand standards and collaborative workflows.

Available to hire

As a Designer, Art Director, and Production Expert with 20+ years of experience in brand development, I solve complex problems through creative, high-impact design and performance-driven content.

I blend strategic planning with creative execution, delivering meticulously produced assets across packaging, print, digital, and experiential formats, while building strong cross-channel brand standards and collaborative workflows.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Graphic Designer at STEEL Supplements

January 1, 2021 - January 1, 2025

Engineered and delivered visual identity for new and limited edition product lines, executing creative for primary packaging, digital ad campaigns, and Amazon listing page buildouts, while improving brand standardization across all marketing channels. Managed creation of product catalogs, sales promotional materials, and Point-of-Sale assets to align with cross-channel sales efforts.

Graphic Designer at Darigold

January 1, 2020 - January 1, 2021

Designed and executed creative strategies for digital retargeting ads, retailer site buildouts, printed promotions, and point-of-sale display collateral. Streamlined packaging design and production by creating and optimizing workflows from concept to completion.

Lead Brand Designer at The Genius Brand

January 1, 2017 - January 1, 2022

Developed comprehensive branding and design for several sports nutrition brands. Led the design and creation of product packaging, collateral materials, product renderings, online and email marketing, Amazon product listings, website creation, and social media design.

Graphic Designer at TLF Apparel

January 1, 2015 - January 1, 2017

Led the development of print, online, event, social, and email marketing campaigns for a high-end athletic apparel brand. Partnered with apparel designers to coordinate model photo shoots and help the production of seasonal catalogs.

Art Director at BSN/Glanbia Sports Nutrition

January 1, 2005 - January 1, 2015

Led an in-house print creative team of six designers for a large international sports supplement brand. Responsibilities included all print, packaging and point-of-sale promotions, tradeshow displays, athlete photo shoots, as well as maintaining all artwork deadlines, vendor relations, pre-press/on-press proofing and project workflows.

Creative Director at Simple Success Marketing

January 1, 1998 - January 1, 2005

Established and led a creative department for a small boutique, full-service, Addy award-winning agency. Executed comprehensive brand identity and promotional campaigns for a wide variety of local products and services.