I combine creative design with strategic thinking and develop visual solutions for branding, web, social media, and digital products. I work reliably, in a structured manner, and with an eye for brand impact, user guidance, and feasibility. I find the intersection of design, marketing, and new technologies particularly exciting — from UX/UI to AI-assisted workflows.

Fabienne van Lier

I combine creative design with strategic thinking and develop visual solutions for branding, web, social media, and digital products. I work reliably, in a structured manner, and with an eye for brand impact, user guidance, and feasibility. I find the intersection of design, marketing, and new technologies particularly exciting — from UX/UI to AI-assisted workflows.

Available to hire

I combine creative design with strategic thinking and develop visual solutions for branding, web, social media, and digital products.

I work reliably, in a structured manner, and with an eye for brand impact, user guidance, and feasibility. I find the intersection of design, marketing, and new technologies particularly exciting — from UX/UI to AI-assisted workflows.

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Language

German
Fluent
English
Fluent

Work Experience

Freelance Graphic & Web Designer at Self-employed / Freelancer
December 1, 2019 - Present
Branding, web design, UX/UI, social media, and brand consulting. Since 2020: Logo, brand, and web design for small businesses and self-employed clients.
Social Media Marketing & Graphic Design at Weingut & Weinbar Künstler
March 1, 2021 - June 1, 2023
Social media marketing and graphic design; 2023 in cooperation with the Rheingau Agency.
Freelance Graphic Designer at Xentral ERP Software
July 1, 2023 - April 1, 2025
Branding, layout, illustration, presentation design; digital web design; UX/UI design; wireframing; prototyping; CMS tools; Adobe Creative Cloud; Figma; Wix; AI tools; Brand consulting; User Research; SEO basics; Content Design.
Campaign Designer at Palmengarten Frankfurt
October 1, 2021 - Present
Campaign for Palmengarten; poster campaigns (OKT 2021) in Hessen.
Exhibition Designer at Frauen Museum
May 1, 2022 - May 31, 2022
Exhibition design, event graphics and related outputs.
Graphic Designer / AI Lead Designer at PresentationLoad
January 1, 2026 - Present
Specials: Presentation design, graphic design, and development of AI-assisted design workflows to optimise internal design and production processes.
Freelance Graphic & Web Designer at Freelancer / Independent
January 1, 2020 - Present
Branding, web design, UX/UI, social media, and brand consulting. Since 2020: Logo, brand, and web design for small businesses and self-employed clients.
Social Media Marketing & Graphic Designer at Weingut & Weinbar Künstler
March 1, 2021 - June 1, 2023
Social media marketing and graphic design; 2023 in cooperation with the Rheingau Agency
Designer at Xentral ERP Software
July 1, 2023 - April 1, 2025
Branding · Layout · Illustration · Presentation Design · Digital Web Design · UX/UI Design · Wireframing · Prototyping · CMS Tools
Freelance Graphic & Web Designer at Self-employed / Freelance
December 1, 2019 - Present
Branding, web design, UX/UI, social media, and brand consulting. Since 2020: Logo, brand, and web design for small businesses and self-employed clients.
Freelance Designer at Xentral ERP Software
July 1, 2023 - April 1, 2025
Branding, layout, illustration, presentation design, digital web design, UX/UI design, wireframing, prototyping; CMS tools.

Education

Master of Arts (M.A.) in Design Management at Macromedia University, Cologne
April 1, 2024 - October 1, 2025
Bachelor of Arts (B.A.) in Communication Design at HSRM Wiesbaden
October 1, 2019 - March 1, 2024
M.A. Design Management at Macromedia University, Cologne
April 1, 2024 - October 1, 2025
B.A. Communication Design at HSRM Wiesbaden
October 1, 2019 - March 1, 2024
M.A. Design Management at Macromedia University, Cologne
October 1, 2024 - July 1, 2025
B.A. Communication Design at HSRM Wiesbaden
October 1, 2019 - March 1, 2024

Qualifications

M.A. Design Management
April 1, 2024 - October 1, 2025
B.A. Communication Design
October 1, 2019 - March 1, 2024

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Consumer Goods, Retail