Available to hire
I’m Oana-Madalina DINU, a Senior Account Manager with 6+ years in digital marketing, mobile performance marketing, and user acquisition. I excel at turning data into growth strategies, managing large budgets, onboarding new advertisers, and building lasting relationships with direct clients, agencies, and ad networks.
I work cross-functionally to diagnose issues quickly, optimize campaigns for ROAS and retention, and communicate performance insights in clear, actionable ways. Fluent in English and Romanian with good German, I enjoy collaborating across teams to drive scalable mobile growth.
Experience Level
Language
Romanian, Moldavian, Moldovan
Fluent
English
Fluent
German
Advanced
Work Experience
Senior Key Account Manager at ADEO Media
January 1, 2023 - January 1, 2026Managed a portfolio of mobile advertiser accounts focused on user acquisition, ROAS, and long-term retention. Onboarded new advertisers, analyzed campaign performance, identified optimization opportunities, and maintained strong relationships with direct clients and agency partners. Collaborated with internal teams to resolve technical issues swiftly and produced regular performance reports.
Key Account Manager at PIA Advertising
January 1, 2020 - January 1, 2023Ran end-to-end mobile advertising campaigns for direct clients, managed large advertising budgets with emphasis on spend efficiency, ROAS, and ROI. Used AppsFlyer, Adjust, Branch, Singular, and Kochava to track UA funnels and derive performance insights. Maintained healthy client relationships through regular updates and identified upsell opportunities, while feeding client feedback back to internal teams.
Community Manager at PIA delasocial
January 1, 2019 - January 1, 2020Handled community management for MediaMarkt and SATURN Germany, answering customer questions and comments daily. Tracked feedback and online sentiment, flagged issues, escalated when needed, and worked with Marketing and PR to keep messaging consistent. Prepared daily engagement reports in Sprinklr.
Influencer Relations Manager at Nuelyfe AG (allkme / enroush)
January 1, 2019 - January 1, 2020Found and approached influencers and bloggers in Austria and Germany, negotiated barter and paid deals, managed budgets and timelines, and ran influencer campaigns from briefing to reporting.
eRecruiter at Bitterstrawberry.com
January 1, 2016 - January 1, 2017Recruited freelancers for mobile link tracking and testing across iOS and Android.
Education
Bachelor's Degree – Journalism, Communication & Public Relations at Spiru-Haret University, Bucharest, Romania
January 1, 2005 - January 1, 2008Bachelor's Degree – Journalism, Communication & Public Relations at Spiru-Haret University, Bucharest, Romania
January 1, 2005 - December 31, 2008Qualifications
Social Media Management
January 1, 2020 - June 8, 2026Online Marketing
January 1, 2018 - June 8, 2026Social Media Management
January 1, 2020 - June 8, 2026Online Marketing
January 1, 2018 - June 8, 2026Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Other
Experience Level
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