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I’m Miné Van Heerden, a Brand Identity & Visual Systems Designer based in Newton, Kansas. I design brands with clarity, strategy, and intention, delivering cohesive identities and scalable visual systems that resonate with audiences. I bring extensive experience in branding, visual identity, and UI/UX, with advanced proficiency in Adobe Creative Suite and Figma. I collaborate across cross-functional teams, manage projects, and translate concepts into polished, market-ready visuals that meet client goals.…I’m Miné Van Heerden, a Brand Identity & Visual Systems Designer based in Newton, Kansas. I design brands with clarity, strategy, and intention, delivering cohesive identities and scalable visual systems that resonate with audiences. I bring extensive experience in branding, visual identity, and UI/UX, with advanced proficiency in Adobe Creative Suite and Figma. I collaborate across cross-functional teams, manage projects, and translate concepts into polished, market-ready visuals that meet client goals.

Miné Van Heerden

Brand Designer, Graphic Designer, Logo Designer, +2

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I’m Miné Van Heerden, a Brand Identity & Visual Systems Designer based in Newton, Kansas. I design brands with clarity, strategy, and intention, delivering cohesive identities and scalable visual systems that resonate with audiences. I bring extensive experience in branding, visual identity, and UI/UX, with advanced proficiency in Adobe Creative Suite and Figma. I collaborate across cross-functional teams, manage projects, and translate concepts into polished, market-ready visuals that meet client goals.…I’m Miné Van Heerden, a Brand Identity & Visual Systems Designer based in Newton, Kansas. I design brands with clarity, strategy, and intention, delivering cohesive identities and scalable visual systems that resonate with audiences. I bring extensive experience in branding, visual identity, and UI/UX, with advanced proficiency in Adobe Creative Suite and Figma. I collaborate across cross-functional teams, manage projects, and translate concepts into polished, market-ready visuals that meet client goals.

Available to hire

I’m Miné Van Heerden, a Brand Identity & Visual Systems Designer based in Newton, Kansas. I design brands with clarity, strategy, and intention, delivering cohesive identities and scalable visual systems that resonate with audiences.

I bring extensive experience in branding, visual identity, and UI/UX, with advanced proficiency in Adobe Creative Suite and Figma. I collaborate across cross-functional teams, manage projects, and translate concepts into polished, market-ready visuals that meet client goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Brand Designer at Full Sail University

July 1, 2023 - November 1, 2025

Developed branding for a mall-based nut shop including logo, signage, and marketing materials serving 300+ customers. Designed 10+ interactive Figma prototypes with responsive layouts, user flows, and reusable components. Constructed scalable design systems to enhance user experience and streamline development handoffs.

Brand Designer at Full Sail University

September 1, 2025 - October 1, 2025

Created full brand identity package including logo, poster, merchandise, and mobile van graphics presented to 500+ audience. Collaborated with a team of four peers to ensure consistency and quality across all assets. Delivered cohesive visual marketing materials leveraging Adobe Illustrator and InDesign.

Brand Designer at Full Sail University

January 1, 2025 - February 1, 2025

Built full branding package including logo, color palette, signage, and marketing materials targeting 300+ customers. Designed in-store signage: 10+ product labels, 5 display boards, 3 promotional banners. Produced 15+ social media graphics, boosting engagement and brand awareness.