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I'm Sayan Soren, a Content Operations Lead and Performance Growth Strategist with 3+ years shaping and scaling digital content across YouTube, Instagram, and X. I lead remote editing teams and design structured workflows that cut turnaround times and boost quality. I’ve delivered paid awareness campaigns that generated 200K+ views in under 48 hours with a 26% profile-to-follow conversion. I’m open to full-time remote roles with MST time-zone overlap and can start immediately.…I'm Sayan Soren, a Content Operations Lead and Performance Growth Strategist with 3+ years shaping and scaling digital content across YouTube, Instagram, and X. I lead remote editing teams and design structured workflows that cut turnaround times and boost quality. I’ve delivered paid awareness campaigns that generated 200K+ views in under 48 hours with a 26% profile-to-follow conversion. I’m open to full-time remote roles with MST time-zone overlap and can start immediately.

Sayan Soren

Video Editor, Post-Production, Content Strategist, +1

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I'm Sayan Soren, a Content Operations Lead and Performance Growth Strategist with 3+ years shaping and scaling digital content across YouTube, Instagram, and X. I lead remote editing teams and design structured workflows that cut turnaround times and boost quality. I’ve delivered paid awareness campaigns that generated 200K+ views in under 48 hours with a 26% profile-to-follow conversion. I’m open to full-time remote roles with MST time-zone overlap and can start immediately.…I'm Sayan Soren, a Content Operations Lead and Performance Growth Strategist with 3+ years shaping and scaling digital content across YouTube, Instagram, and X. I lead remote editing teams and design structured workflows that cut turnaround times and boost quality. I’ve delivered paid awareness campaigns that generated 200K+ views in under 48 hours with a 26% profile-to-follow conversion. I’m open to full-time remote roles with MST time-zone overlap and can start immediately.

Available to hire

I’m Sayan Soren, a Content Operations Lead and Performance Growth Strategist with 3+ years shaping and scaling digital content across YouTube, Instagram, and X. I lead remote editing teams and design structured workflows that cut turnaround times and boost quality.

I’ve delivered paid awareness campaigns that generated 200K+ views in under 48 hours with a 26% profile-to-follow conversion. I’m open to full-time remote roles with MST time-zone overlap and can start immediately.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Post-Production Lead at Vegas Market Watch

January 1, 2025 - Present

Lead a team of 5 junior video editors, ensuring consistent quality standards and on-time publishing across all episodes. Improved audience retention through hook optimisation and storytelling-structure refinement, directly reducing drop-off rates. Built standardised editing workflows, feedback templates, and SOPs that increased team production efficiency. Partner with stakeholders to align creative direction, asset delivery, and publishing timelines.

Freelance Content Strategist at AUTONOMOUS AI

January 1, 2026 - Present

Designed a full 10-week social-media content calendar for AUTONOMOUS 2026, a Physical AI & Robotics conference in San Francisco (event date: July 16, 2026). Architected a dual-platform strategy across X and LinkedIn, structuring 80+ posts across five campaign phases: Launch, Build, Push, Final Push, and Event Week. Defined six content pillars — Industry Intelligence, Speaker Spotlights, Educational Deep Dives, Behind the Build, Community Voices, and Event Urgency — each with distinct engagement mechanics. Curated a target engagement list of 30+ Physical AI founders, VCs, and engineers on X to drive strategic community growth ahead of the event.

Social Media Manager at The Third Layer Studio

March 1, 2026 - Present

Oversee day-to-day Instagram strategy for an independent creative studio, shaping brand voice and visual consistency across all posts. Pitch and produce weekly content — carousels, behind-the-scenes Reels, and editorial-style posts tailored to the studio's aesthetic and target audience. Manage structured content calendars that ensure consistent output while leaving room for reactive, trend-driven content. Collaborate directly with the studio founder to align social content with ongoing projects, client work, and brand positioning goals.

Marketing Manager at Sporty Eyes

May 1, 2024 - October 1, 2025

Managed and grew the brand's Instagram presence from scratch, developing a consistent visual identity and tone of voice aligned with a sports-lifestyle audience. Built and executed monthly content calendars covering feed posts, Stories, and Reels — maintaining a consistent posting cadence. Created and edited short-form video content (Reels) optimised for discovery and follower growth, leveraging trending audio and platform-native formats. Monitored performance via Instagram Insights, iterating on content strategy based on reach, engagement rate, and follower-growth data.

Marketing Manager at NABO Clothing

January 1, 2024 - Present

Developed and executed marketing strategy for an independent clothing brand, overseeing brand positioning, campaign planning, and content direction. Managed end-to-end content production including product shoots, Reels, and promotional graphics aligned with the brand's aesthetic and target audience. Built and maintained a structured content calendar to ensure consistent publishing across social platforms, driving audience growth and brand awareness. Analysed campaign performance metrics to iterate on content strategy and improve engagement, reach, and conversion rates.

Freelance Video Editor & Campaign Strategist at Remote

January 1, 2022 - Present

Delivered platform-optimised short-form and long-form content across YouTube, Instagram, and TikTok for multiple clients simultaneously. Designed and executed a luxury-fashion awareness campaign that achieved 203K+ views, 168K reach, and 626 new high-intent followers in 48 hours. Applied retention-focused editing frameworks — hook structure, pacing, CTA placement — to boost engagement. Managed concurrent projects with strict deadlines and clear client communication.