Andrea Gomez Rivera

Articulated and led the firm’s comprehensive marketing strategy, achieving over 200% organic growth. Strengthened market visibility and credibility, and oversaw organic and paid social media aligned with growth goals. Managed business development initiatives, including events, webinars, seminars, and speaking engagements. Cultivated strategic relationships with organizations such as Alliott Global Alliance, The Florida Bar, and the American Bar Association. Developed tailored positioning for individual attorneys and authored submissions that ranked the firm in Chambers and Partners for two consecutive years (Litigation: General Commercial - Highly Regarded, 2024 & 2025). Implemented thought leadership programs to build partner authority through content, media features, and events.

Designed the marketing strategy for the Festival of the Diaspora and managed social media, increasing visibility and engagement. Secured sponsorships with Amazon, Mastercard, NBEC, and Olabi Brazil, raising over USD 200,000 in four months. Participated in strategic sessions for program design and performance tracking, contributed to curriculum development, and built an network of vendors for women entrepreneurs across the Americas. Led a Mayor's Summit with US and Brazilian mayors for data-driven case studies and coordinated invitations to 35 ambassadors.

Founded Go Scale Marketing, a growth marketing agency dedicated to helping brands scale, gain visibility, and grow through data-driven marketing strategies. Lead a multidisciplinary team of editors, copywriters, community managers, and creatives to execute growth systems and campaigns aligned with client objectives. Design and implement customized strategies across content, branding, web development, social media, and performance marketing to strengthen positioning and drive measurable growth. Manage clients across multiple sectors and drive KPI-based client acquisition, retention, and continuous optimization. Build a collaborative team culture focused on high execution standards, results, and client satisfaction.