Vigneshwar
I’m a Full-funnel growth marketer with 8 years of experience driving scalable acquisition and revenue growth for B2B, B2C, and SaaS/SaaP businesses.
About
I’m a Full-funnel growth marketer with 8 years of experience driving scalable acquisition and revenue growth for B2B, B2C, and SaaS/SaaP businesses.
My focus goes beyond rankings and traffic — I build search-driven growth engines that solve real customer problems and generate a qualified pipeline.
Over the past years, I have:
• Increased Organic & AI-driven traffic by 44%
• Improved Sales Accepted Leads (SAL) by 66%
• Reduced disqualified leads by 80%+
• Contributed $4M in pipeline value within 10 months
- 6 years' experience
- Joined June 2026
Languages
- EnglishFluent
- TamilAdvanced
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Education
- Other
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Work experience· 7 roles
Co-led GTM strategy for B2B SaaS freight management; integrated SEO and paid channels for pipeline growth; improved funnel efficiency via data-driven experimentation and CRO frameworks; conducted landing page and messaging tests; collaborated with PMM, content, and engineering to launch international domains and optimize AI search visibility through structured content and schema.
Led SEO initiatives, on-page/off-page optimization, technical SEO improvements, and analytics-driven optimization to boost organic traffic and rankings.
Hybrid – Chennai. Led SEO-driven demand generation and growth marketing for B2B SaaS in freight, integrating SEO with paid channels to grow the pipeline. Improved funnel efficiency (CPC -> CVR -> SQL), ran hypothesis-based A/B tests on landing pages and CTAs, and collaborated with Sales & Product to refine ICP segmentation and attribution models.
Education
Certifications and awards· 6
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