Ivan Lagunas

Senior Brand Designer & Creative Director at More Coffee Design, Inc.

Delivered brand identity, packaging, print, and web design for 100+ clients across the US and Mexico, with notable work for global brand Hansgrohe. Designed and launched 20+ websites with full UX hierarchy planning, mobile optimization, and conversion-focused landing page structure. Managed end-to-end projects autonomously—from creative brief and concept through final production—consistently meeting cross-border deadlines. Led email marketing campaigns and automated internal workflows, reducing turnaround time and increasing operational efficiency for recurring clients. Coordinated with external vendors and print suppliers to oversee production quality for physical deliverables across both markets.

Creative & Design Lead at Dolce Paper

Led all creative direction for a boutique design studio specializing in premium wedding stationery and custom packaging. Developed end-to-end packaging design systems from concept through production specifications and vendor coordination. Oversaw customer acquisition strategies and tracked performance metrics to guide creative decisions and studio growth. Managed creative operations including project budgeting, scheduling, and team oversight across concurrent client projects.

Senior Graphic Coordinator at Metamorfosis Comunicaciones

Supervised end-to-end design production for a diverse portfolio of corporate clients, including Saint-Gobain, Maped, and Mayekawa, and major national accounts such as GNP. Reviewed and approved all outgoing creative work, enforcing strict brand consistency and quality standards across every touchpoint. Mentored junior designers and coordinated multi-project workflows to ensure on-time delivery under tight deadlines.