Hi there! I’m Ei Myat Myat Thwe, a data-driven marketing leader with 8+ years of experience driving growth for consumer digital platforms across Southeast Asia. I’ve led regional growth initiatives, product marketing, and brand transformation, building lean, high-impact campaigns that scale and deliver measurable results. I’ve managed cross-functional teams, partnerships, and CRM programs to unlock sustainable business growth. I excel at turning insights into actionable growth engines, aligning local execution with broader business goals, and translating complex data into compelling narratives. I’m passionate about mentoring teams, collaborating with partners, and crafting authentic brand stories that resonate with diverse audiences across Southeast Asia.

Ei Myat Myat Thwe

Hi there! I’m Ei Myat Myat Thwe, a data-driven marketing leader with 8+ years of experience driving growth for consumer digital platforms across Southeast Asia. I’ve led regional growth initiatives, product marketing, and brand transformation, building lean, high-impact campaigns that scale and deliver measurable results. I’ve managed cross-functional teams, partnerships, and CRM programs to unlock sustainable business growth. I excel at turning insights into actionable growth engines, aligning local execution with broader business goals, and translating complex data into compelling narratives. I’m passionate about mentoring teams, collaborating with partners, and crafting authentic brand stories that resonate with diverse audiences across Southeast Asia.

Available to hire

Hi there! I’m Ei Myat Myat Thwe, a data-driven marketing leader with 8+ years of experience driving growth for consumer digital platforms across Southeast Asia. I’ve led regional growth initiatives, product marketing, and brand transformation, building lean, high-impact campaigns that scale and deliver measurable results. I’ve managed cross-functional teams, partnerships, and CRM programs to unlock sustainable business growth.

I excel at turning insights into actionable growth engines, aligning local execution with broader business goals, and translating complex data into compelling narratives. I’m passionate about mentoring teams, collaborating with partners, and crafting authentic brand stories that resonate with diverse audiences across Southeast Asia.

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Skills

Experience Level

Expert

Language

English
Fluent
Burmese
Fluent

Work Experience

Head of Marketing at Flymya Technology Co., Ltd.
January 1, 2024 - Present
Lead regional growth strategy, product marketing, and brand transformation for Flymya, Myanmar’s #1 OTA. Built an always-on marketing system, launched in-app loyalty programs, and scaled the domestic flight market share to 5%+ while growing international flight share from 0% to 3%. Drove 1.8B MMK monthly GMV and aligned local execution with broader business goals.
Account Director at Northern X Information and Service Co., Ltd.
January 1, 2021 - December 1, 2023
Managed client accounts and led the sales team for Duwun, a lifestyle media platform with 8 million followers. Achieved an average NPS score of 43 and delivered high-impact campaigns including UN FPA (16 videos), Ford (4 videos and 14 awareness posts reaching 5.4M), KBZPay (6.69M reach in 3 months), KBZ Bank (8M reach in 3 months), and PSI Myanmar (2M reach in 6 weeks).
Senior Account Manager at Flow Marketing Co. Ltd
June 1, 2020 - January 1, 2021
Led cross-functional teams across social, content, and influencer marketing; built CRM pipelines; improved campaign delivery efficiency and performance.
Business Development Manager at PiyaWasa Co. Ltd
October 1, 2017 - October 1, 2019
Built and scaled an influencer marketing network of 800+ creators; delivered campaigns for global brands including Unilever, Tel Nor, and KFC; pioneered data-driven influencer tactics in Myanmar.
Vice President at AIESEC in Myanmar
October 1, 2016 - January 1, 2018
Developed and mentored 25 team members; organized weekly and monthly committee meetings; created workshops such as 'Careers as Talent' and 'Asia Leadership Trek' to cultivate leadership and professional development.

Education

MSc Marketing at University of London
April 1, 2024 - June 13, 2026
Bachelor of Tourism & Hospitality Management at Yangon University
December 1, 2013 - September 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Software & Internet, Professional Services, Transportation & Logistics