Worked on integrated marketing campaigns and product launches for brands under Pidilite, supporting brand strategy, creative ideation, media planning, and execution.

Brand Solutions Strategist

June 1, 2025 - Present

Worked on integrated marketing campaigns and product launches for brands under Pidilite, supporting brand strategy, creative ideation, media planning, and execution. Collaborated on new business pitches, developing strategic decks, campaign narratives, and content-led brand solutions. Coordinated with creative, media, influencer, and production teams to ensure seamless campaign rollout and consistent brand messaging. Supported influencer-led and always-on digital strategies, contributing to a 20–30% uplift in campaign performance and sales metrics. Assisted with ad film shoots, photo shoots, and event coverage, handling on-ground coordination and content requirements.

Marketing Intern at Bidmath

November 1, 2024 - March 1, 2025

Supported B2B marketing initiatives, creating brand communication assets and pitch presentations for clients such as Hitachi. Assisted in content ideation, campaign planning, and market research to strengthen brand positioning across digital platforms.

Marketing & Communications Intern at Green Cell Mobility

October 1, 2024 - December 1, 2024

Worked on brand communications, partnerships, and digital content to enhance visibility across owned media platforms. Conducted market and category research to support strategic marketing decisions.