Hello! I’m Ahmed Louay Khouli, a multidisciplinary art director and digital strategist with 5+ years of experience in marketing, video editing, motion design, 3D art, and animation. I build engaging brand narratives through multimedia content, strategic storytelling, and data-driven optimization to help organizations grow their presence across digital platforms. I thrive in collaborative settings, leading content strategy, producing high-quality visuals, and aligning marketing content with product education. My work spans medical devices, education, and entertainment, delivering cohesive brand experiences for both B2B and B2C audiences.

Ahmed Louay Khouli

Hello! I’m Ahmed Louay Khouli, a multidisciplinary art director and digital strategist with 5+ years of experience in marketing, video editing, motion design, 3D art, and animation. I build engaging brand narratives through multimedia content, strategic storytelling, and data-driven optimization to help organizations grow their presence across digital platforms. I thrive in collaborative settings, leading content strategy, producing high-quality visuals, and aligning marketing content with product education. My work spans medical devices, education, and entertainment, delivering cohesive brand experiences for both B2B and B2C audiences.

Available to hire

Hello! I’m Ahmed Louay Khouli, a multidisciplinary art director and digital strategist with 5+ years of experience in marketing, video editing, motion design, 3D art, and animation. I build engaging brand narratives through multimedia content, strategic storytelling, and data-driven optimization to help organizations grow their presence across digital platforms.

I thrive in collaborative settings, leading content strategy, producing high-quality visuals, and aligning marketing content with product education. My work spans medical devices, education, and entertainment, delivering cohesive brand experiences for both B2B and B2C audiences.

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Language

English
Advanced
French
Advanced

Work Experience

Digital Content Creator at Norme UPA
April 1, 2025 - June 1, 2026
Built and managed the company’s digital presence from scratch. Developed a content strategy aligned with ISO 9001/ISO 13485 educational positioning. Created SEO-oriented educational and promotional content (articles, videos, reels). Designed a structured communication system to grow social media engagement. Conducted content performance analysis and optimized engagement strategies. Managed the full content lifecycle—from ideation and production to publishing and optimization.
Digital Marketing Strategist at HBMIS (End-of-Studies Project)
August 1, 2023 - June 1, 2026
Led digital marketing and brand communication strategy for medical rehabilitation products. Created and managed multi-platform content (social media, video campaigns, promotional assets). Developed product-focused storytelling to improve audience engagement and conversion. Produced motion design videos and educational content for healthcare professionals and patients. Collaborated with sales and training teams to ensure marketing content aligned with product education. Ensured brand identity consistency across digital and offline channels. Supported training workshops in Tunisia and Algeria to strengthen product adoption.
Digital Marketing Strategist at HBMIS
November 1, 2021 - August 31, 2023
Led the digital marketing and brand communication strategy for medical rehabilitation products. Created packaging, brochures, roll-ups, and digital assets for international markets. Ensured ISO 13485 visual communication standards compliance. Participated in certification audits and documentation alignment. Collaborated with engineering and QA teams to ensure technical accuracy in communication. Produced branding materials for STIMED (France) partner company.
3D Artist at Bedaa Production
December 1, 2020 - March 31, 2021
Designed and animated 3D stage environments for live performance visuals. Supported visual integration for projection-based performances. Assisted production team in visual storytelling execution.
3D Artist & Post-Production Editor at Alnajah Education
June 1, 2020 - January 31, 2021
Created 3D environments and animations for educational TV production. Managed post-production workflow (editing, sound synchronization, visual effects). Produced motion design sequences for storytelling enhancement.
Game Designer at End-of-Studies Project – “Disorder”
January 1, 2020 - June 1, 2020
Developed an augmented reality murder mystery video game using Unity (C#). Designed and modeled 3D environments and interactive assets. Created 2D puzzle mechanics to enhance gameplay and narrative progression.
Game Designer at End-of-Studies Project – Disorder (AR, Tunis)
January 1, 2020 - June 1, 2020
Developed an augmented reality murder mystery video game using Unity (C#). Designed and modeled 3D environments and interactive assets. Created 2D puzzle mechanics to enhance gameplay and narrative progression.

Education

Master’s Degree in Media Engineering at IS AMM University
September 1, 2023 - June 30, 2025
Bachelor’s Degree in Communication & Multimedia at HBMISA
September 1, 2017 - June 30, 2020
Master’s Degree in Media Engineering at ISAMM University
September 1, 2023 - June 1, 2025
Bachelor’s Degree in Communication & Multimedia at HBMISA
September 1, 2017 - June 1, 2020

Qualifications

IELTS (C1)
January 11, 2030 - June 15, 2026
TEF (B2)
January 11, 2030 - June 15, 2026

Industry Experience

Healthcare, Education, Professional Services, Media & Entertainment, Software & Internet