Senior Graphic Designer with 20+ years of experience developing visual communication solutions that strengthen brands, support marketing objectives, and help organizations communicate clearly and consistently. Specializing in marketing communications, visual identity systems, and cross-channel design across digital, print, packaging, environmental, and promotional applications. Combines strategic thinking and creative execution with the ability to carry projects from concept through delivery. Experience spans enterprise organizations, global consumer brands, national distributors, and independent clients, with expertise in brand evolution, packaging, digital experiences, and scalable communication systems.

Kenneth Harris

Senior Graphic Designer with 20+ years of experience developing visual communication solutions that strengthen brands, support marketing objectives, and help organizations communicate clearly and consistently. Specializing in marketing communications, visual identity systems, and cross-channel design across digital, print, packaging, environmental, and promotional applications. Combines strategic thinking and creative execution with the ability to carry projects from concept through delivery. Experience spans enterprise organizations, global consumer brands, national distributors, and independent clients, with expertise in brand evolution, packaging, digital experiences, and scalable communication systems.

Available to hire

Senior Graphic Designer with 20+ years of experience developing visual communication solutions that strengthen brands, support marketing objectives, and help organizations communicate clearly and consistently.

Specializing in marketing communications, visual identity systems, and cross-channel design across digital, print, packaging, environmental, and promotional applications. Combines strategic thinking and creative execution with the ability to carry projects from concept through delivery.

Experience spans enterprise organizations, global consumer brands, national distributors, and independent clients, with expertise in brand evolution, packaging, digital experiences, and scalable communication systems.

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Work Experience

Digital Marketing Designer at Watson Realty Corp.
August 31, 2017 - Present
• Supported enterprise marketing communications and brand evolution initiatives by delivering creative solutions across corporate, recruiting, marketing, and associate-facing communications. • Developed the executive-approved creative direction for Watson’s brand refresh, establishing the foundation for the company’s visual identity. • Established foundational identity elements, including Segundo Blue, custom graphic elements, and the Watson badge, modernizing the company’s visual identity while preserving existing brand equity. • Designed scalable templates, brand standards, and reusable assets that streamlined corporate communications, recruiting materials, marketing collateral, and associate resources across more than 50 offices and approximately 1,200 sales associates. • Redesigned the Top Producers recognition program, creating a repeatable production workflow that reduced turnaround time by 67% while ensuring consistent branding across social media. • Delivered marketing campaigns, infographics, digital assets, websites, print collateral, signage, and promotional materials while collaborating with marketing leadership, vendors, and internal stakeholders.
Graphic Designer & Creative Consultant at Independent Consultant
February 4, 2008 - September 4, 2017
• Provided ongoing creative consulting services while maintaining independent design engagements alongside additional organizational leadership responsibilities. • Developed visual identity systems, logos, marketing collateral, promotional materials, and communication solutions for small businesses and organizations. • Supported consumer product packaging initiatives by creating presentation mock-ups, preparing production-ready artwork, and coordinating files for overseas print production. • Designed e-commerce websites for small business clients using Shopify and WordPress platforms. • Managed projects from concept development through successful implementation while collaborating with clients, printers, and production vendors.
Graphic Designer & Production Manager at Bacardi
January 31, 2005 - January 31, 2008
• Supported global beverage brands by developing packaging artwork and coordinating with international suppliers and cross-functional • Translated agency-approved creative concepts into production-ready artwork for labels, cartons, and enclosures while maintaining brand standards and technical requirements. • Coordinated packaging production across suppliers, printers, regulatory teams, and internal stakeholders to ensure accurate execution and timely product launches. • Managed artwork revisions, versioning, line extensions, regulatory updates, and global press approvals for multiple product lines. • Contributed to packaging initiatives for global brands including Bacardi Mojito, Cazadores, Dewar’s, Bombay Sapphire, and 42 Below.
Senior Graphic Designer at Interline Brands
July 26, 2000 - June 25, 2004
Supported corporate marketing communications, catalog programs, private-label branding, packaging, and sales initiatives for a national business-to-business distributor. • Developed creative assets for recurring catalog programs including Barnett, Maintenance USA, and HardwareExpress, collaborating with art directors, photographers, illustrators, and production teams. • Supported recurring six-month catalogs exceeding 1,500 pages and 15,000 products, developing experience with large-scale communication systems and complex production requirements. • Created logo designs and visual identity systems for Maintenance USA and HardwareExpress, extending each identity across catalogs, packaging, sales materials, signage, and promotional communications. • Designed packaging and marketing materials for private-label brands including ProPlus, Premier, and Legend.

Education

Associate's Degree at Tampa Technical Institute
June 5, 2000 - June 3, 2002

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Consumer Goods, Manufacturing, Retail, Non-Profit Organization, Professional Services, Media & Entertainment