Tao Huang

Marketing Coordinator at ByteDance

Managed performance marketing campaigns across social platforms, optimizing CPC by 20% and improving conversion efficiency. Applied SEO and paid search to improve conversions and reduce CPC by 20%. Built long-term partnerships with advertisers, supporting cross-border campaigns.

Marketing Coordinator at Shanghai Blokes Technology Group

Executed integrated marketing campaigns (SEO, SEM, social media, OOH). Drove online–offline synergy, boosting concert/event visibility and achieving rapid sell-outs. Enhanced campaign effectiveness by 30% through data optimization.

Marketing Specialist at Shanghai Blokes Technology Group

Experienced with influencers to expand brand presence and social commerce; performed market, product, and competitor analysis to drive campaign decisions.