Amanda White
I am a Creative Art Director and Senior Graphic Designer with 8+ years of experience crafting high-impact brand identities, websites, and marketing campaigns across B2B, SaaS, and digital industries.
About
I am a Creative Art Director and Senior Graphic Designer with 8+ years of experience crafting high-impact brand identities, websites, and marketing campaigns across B2B, SaaS, and digital industries.
I am a flexible problem solver who quickly adapts to new tools and challenges, with a track record of leading cross-functional teams, driving engagement, and delivering innovative visuals that enhance user experiences and brand growth.
- 7 years' experience
- Joined June 2026
Skills· 9
Languages
- EnglishFluent
Industry experience
- Software & Internet
- Media & Entertainment
- Professional Services
- Retail
Work experience· 6 roles
Led Marin Software's complete rebrand and Webflow website redesign, creating 500+ assets and boosting site engagement by 30%. Directed cohesive brand application across digital and print channels, improving recognition by 25%. Designed event materials (booths, presentations, swag) for 15+ national campaigns. Partnered with marketing, sales, and product teams to develop collateral that contributed to a 20% rise in qualified leads. Integrated emerging design trends, enhancing campaign ROI by 15% YoY.
Designed packaging and digital assets supporting 5 product launches, driving a 40% increase in B2B orders. Created workflow templates that halved production times and improved creative processes. Managed and optimized 1,000+ Shopify listings, enhancing UX and increasing conversion rates by 20%. Executed over 100 targeted email campaigns, achieving a 35% boost in open rates.
Developed digital and print materials for multiple brands, contributing to a 15% engagement increase. Produced cross-platform assets for social media, email, and print. Supported consistency across marketing channels by collaborating closely with senior designers.
Education
Certifications and awards
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