I am a Creative Art Director and Senior Graphic Designer with 8+ years of experience crafting high-impact brand identities, websites, and marketing campaigns across B2B, SaaS, and digital industries. I am a flexible problem solver who quickly adapts to new tools and challenges, with a track record of leading cross-functional teams, driving engagement, and delivering innovative visuals that enhance user experiences and brand growth.

Amanda White

I am a Creative Art Director and Senior Graphic Designer with 8+ years of experience crafting high-impact brand identities, websites, and marketing campaigns across B2B, SaaS, and digital industries. I am a flexible problem solver who quickly adapts to new tools and challenges, with a track record of leading cross-functional teams, driving engagement, and delivering innovative visuals that enhance user experiences and brand growth.

Available to hire

I am a Creative Art Director and Senior Graphic Designer with 8+ years of experience crafting high-impact brand identities, websites, and marketing campaigns across B2B, SaaS, and digital industries.

I am a flexible problem solver who quickly adapts to new tools and challenges, with a track record of leading cross-functional teams, driving engagement, and delivering innovative visuals that enhance user experiences and brand growth.

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Language

English
Fluent

Work Experience

Art Director / Senior Graphic Designer at Marin Software
October 1, 2021 - March 1, 2025
Led Marin Software's complete rebrand and Webflow website redesign, creating 500+ assets and boosting site engagement by 30%. Directed cohesive brand application across digital and print channels, improving recognition by 25%. Designed event materials (booths, presentations, swag) for 15+ national campaigns. Partnered with marketing, sales, and product teams to develop collateral that contributed to a 20% rise in qualified leads. Integrated emerging design trends, enhancing campaign ROI by 15% YoY.
Graphic Designer at High Tide, Inc.
October 1, 2020 - September 1, 2021
Designed packaging and digital assets supporting 5 product launches, driving a 40% increase in B2B orders. Created workflow templates that halved production times and improved creative processes. Managed and optimized 1,000+ Shopify listings, enhancing UX and increasing conversion rates by 20%. Executed over 100 targeted email campaigns, achieving a 35% boost in open rates.
Graphic Design Intern at Ultra Mobile
February 1, 2020 - July 1, 2020
Developed digital and print materials for multiple brands, contributing to a 15% engagement increase. Produced cross-platform assets for social media, email, and print. Supported consistency across marketing channels by collaborating closely with senior designers.
Digital Fellow at End Rape On Campus
June 1, 2018 - August 1, 2019
Designed digital content and videos, increasing social engagement by 60%. Led design and production of event materials, enhancing community outreach by 40%. Co-managed a website redesign that extended user time-on-site by 25%. Measured campaign performance using A/B testing and analytics insights.
Graphic Design Assistant at Chapman University
January 1, 2018 - June 1, 2018
Created print and digital materials to support university events, departmental promotions, and student engagement campaigns. Applied classroom knowledge to real-world design projects, gaining hands-on professional experience. Strengthened Adobe Creative Suite skills while producing visually compelling assets. Contributed to maintaining and enhancing Chapman University’s campus brand identity.
Brand Ambassador at Suja Juice
August 1, 2016 - September 1, 2017
Represented Suja Juice at trade shows, events, and retail activations, building brand awareness through face-to-face engagement and product education. Executed guerrilla marketing tactics and crafted visually engaging displays to ensure consistent and memorable brand presentation. Drove product visibility and customer acquisition by promoting Suja in high-traffic settings. Developed a deeper understanding of consumer behavior and experiential marketing.

Education

B.F.A. Graphic Design at Chapman University
January 11, 2030 - June 17, 2026

Qualifications

Departmental Honors Award
January 11, 2030 - June 17, 2026
Ideation Lab Recognition
January 11, 2030 - June 17, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail