I am a Digital Marketing Professional specializing in campaign strategy, data analysis, and community management, currently completing a Master's in Marketing Management at Universidad Europea. I have a proven track record of managing multi-channel campaigns, leading teams of Community Managers, and building marketing plans from scratch to deliver measurable results. I thrive on turning data into actionable insights and aligning creative output with business objectives. With a background in international communication and education, I bring strong cross-cultural and client-facing skills. I am trilingual (Spanish, English, Portuguese) and have led growth initiatives across startups, short-term rentals, and teaching environments. I enjoy crafting go-to-market strategies, optimizing content for SEO, and delivering engaging experiences across digital touchpoints.

Priscila Gonzalez

I am a Digital Marketing Professional specializing in campaign strategy, data analysis, and community management, currently completing a Master's in Marketing Management at Universidad Europea. I have a proven track record of managing multi-channel campaigns, leading teams of Community Managers, and building marketing plans from scratch to deliver measurable results. I thrive on turning data into actionable insights and aligning creative output with business objectives. With a background in international communication and education, I bring strong cross-cultural and client-facing skills. I am trilingual (Spanish, English, Portuguese) and have led growth initiatives across startups, short-term rentals, and teaching environments. I enjoy crafting go-to-market strategies, optimizing content for SEO, and delivering engaging experiences across digital touchpoints.

Available to hire

I am a Digital Marketing Professional specializing in campaign strategy, data analysis, and community management, currently completing a Master’s in Marketing Management at Universidad Europea. I have a proven track record of managing multi-channel campaigns, leading teams of Community Managers, and building marketing plans from scratch to deliver measurable results. I thrive on turning data into actionable insights and aligning creative output with business objectives.

With a background in international communication and education, I bring strong cross-cultural and client-facing skills. I am trilingual (Spanish, English, Portuguese) and have led growth initiatives across startups, short-term rentals, and teaching environments. I enjoy crafting go-to-market strategies, optimizing content for SEO, and delivering engaging experiences across digital touchpoints.

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Language

Spanish; Castilian
Fluent
English
Fluent
Portuguese
Intermediate

Work Experience

Social Media Manager at BY360
May 1, 2026 - Present
Developed and executed data-driven marketing strategies; monitored KPIs and campaign metrics to optimize performance across digital channels. Managed end-to-end campaign planning and execution, increasing audience engagement by 40% through targeted content and channel optimization. Led and coordinated a team of 2–3 Community Managers, overseeing content calendars, brand voice consistency, and platform performance. Analyzed campaign data and produced regular performance reports, translating insights into actionable recommendations for clients. Contributed to multi-channel content strategy, aligning creative output with business objectives and audience behavior trends.
Digital Marketing & Web Consultant at I Corpus (Startup)
January 1, 2026 - Present
Developed a comprehensive go-to-market marketing plan, including market research, competitor analysis, target audience definition, channel strategy, KPI framework, and editorial content calendar. Designed and built the company website from the ground up, covering UX/visual design, copywriting, and on-page SEO setup. Defined buyer personas and mapped the customer journey to align messaging consistently across all digital touchpoints. Established measurable KPIs and a structured content plan to guide the startup's phased market entry and brand awareness strategy.
Digital Marketing & Content Manager at Airbnb (Self-employed)
January 1, 2022 - August 31, 2025
Scaled listing visibility and monthly revenue through SEO optimization, competitive pricing strategies, and persuasive content design. Designed brand-aligned visual content (banners, photos, descriptions) that improved engagement and conversion on the platform. Analyzed performance data (views, clicks, occupancy rate) to continuously improve ranking and conversion rates. Maintained Superhost status with a 4.72/5.0 rating through strategic positioning and outstanding customer experience.
English & Spanish Teacher at Preply
October 1, 2022 - December 31, 2025
Delivered virtual classes to international students; maintained a 5.0 rating. Developed intercultural communication and client-facing skills transferable to marketing contexts.
English & Spanish Teacher at Learnlight
October 1, 2023 - January 31, 2026
Taught individual and group classes worldwide; maintained a 4.7 rating. Strengthened active listening, adaptability, and cross-cultural communication.
Bilingual Education Support at California, USA
June 1, 2021 - July 31, 2022
Provided bilingual educational support in an international setting, developing organizational and cross-cultural leadership skills.
English Teacher at William C. Morris High School
February 1, 2018 - February 29, 2020
Designed interactive lessons and led student assessments, fostering an inclusive and results-oriented learning environment.

Education

Master's in Marketing Management at Universidad Europea
January 1, 2025 - June 18, 2026
Bachelor's Degree in English Teaching at Instituto Superior del Milagro
January 1, 2014 - December 31, 2018
Bachelor's in Tourism at Instituto Superior del Profesorado de Salta
January 1, 2013 - December 31, 2018

Qualifications

Google Project Management Professional Certificate – Coursera
January 1, 2026 - June 18, 2026
Google Digital Marketing & E-Commerce Certificate – Coursera
January 1, 2024 - December 31, 2025
Master Certificate in Online TEFL/TESOL – Bridge Education Group
January 1, 2021 - December 31, 2022
EF SET English Certificate | C2 Level
January 1, 2023 - June 18, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet