Thanh Ngo
I help marketing teams run faster, ship cleaner, and measure what actually matters.
About
I help marketing teams run faster, ship cleaner, and measure what actually matters.
With experience running 100+ events a year at DeepL and building the systems behind 80M+ in influenced pipeline, I’ve spent years being the person who makes marketing work — not just plan it. I specialize in marketing operations, field event execution, HubSpot lifecycle automation, and workflow design that removes the manual work holding teams back.
What makes me different: I use Claude and AI tools to build internal apps, chatbots, and automations that turn repetitive marketing tasks into self-service workflows. Clients don’t just get a consultant — they get smarter processes that keep working after the engagement ends.
I speak English, German, Vietnamese, and Japanese, and have worked across Europe, the U.S., and Asia. I’m comfortable with fast-moving teams, tight deadlines, and ambiguous briefs — I’ve been the calm in the chaos of live events and campaign crunches more times than I can count.
I’m available for: marketing ops, HubSpot builds, event operations support, AI workflow automation, and campaign execution.
- 14 years' experience
- Joined June 2026
Languages
- VietnameseFluent
- EnglishAdvanced
- GermanIntermediate
- JapaneseBeginner
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Retail
More experts in Cologne, Germany
Work experience· 5 roles
Own the HubSpot email and lifecycle automation program: nurture sequences, lead scoring, and automated follow-ups for field events; manage list hygiene and deliverability; reduced manual handoffs by 15% and speed-to-lead from 5 hours to 90 minutes. Lead production operations for 100+ campaigns per year, scope initiatives, coordinate stakeholders, manage the production calendar, and drive post-event reporting, generating 80M+ influenced pipeline. Built and managed the marketing project management system in Asana with intake templates and standardized briefs, ensuring visibility across 20+ active projects per quarter. Created AI-powered workflow automations (Claude, Power Automate) to remove repetitive work and introduced a SLA-driven Jira queue spanning Marketing, SDR, and MarOps, cutting average turnaround time by 20%. Centralized UTM governance across 10+ channels and built HubSpot and Salesforce dashboards for quarterly budget decisions. Designed Salesforce multi-touch attribution mo
Processed and reported on pharmaceutical stakeholder data for the EU Falsified Medicines Directive; reported directly to the Project Manager on data quality, throughput, and operational metrics—foundation for a data-driven, systems-first approach.
Own the end-to-end email program using Mailchimp: build subscriber lists, design and send newsletters, manage audience segmentation, and monitor engagement to optimize open rates and enrollment conversion. Run production workflows across website content, digital campaigns, and live events for a 100K+ member community across 30+ program cohorts. Leverage Claude and AI-powered tools to build automations, landing pages, and workflow templates, reducing manual coordination time and enabling program scale without additional headcount.
Education
Certifications and awards· 5
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