Hi, I'm Yulia Zenchikova, a UI/UX Designer based in Auckland, New Zealand, with 7+ years of experience creating intuitive, user-centered digital products for startups, SaaS companies, and enterprise organizations. I specialize in designing web applications, mobile apps, dashboards, and data-driven interfaces that transform complex workflows into simple, engaging user experiences. My background in data visualization and product design allows me to bridge the gap between business goals and user needs, creating solutions that are both visually compelling and highly functional. Over the years, I've collaborated with clients and cross-functional teams across New Zealand, Australia, Europe, North America, and the Middle East, delivering scalable digital products in healthcare, SaaS, analytics, fintech, and B2B environments. My design approach combines user research, UX strategy, interaction design, and modern visual systems to create products that are easy to use, accessible, and built for growth. Whether I'm designing a healthcare platform, a SaaS dashboard, or a mobile application, my focus is always on clarity, usability, and measurable impact. I believe great design is not just about how a product looks, it's about how effectively it solves problems and improves people's experiences.

Yulia Zenchikova

Hi, I'm Yulia Zenchikova, a UI/UX Designer based in Auckland, New Zealand, with 7+ years of experience creating intuitive, user-centered digital products for startups, SaaS companies, and enterprise organizations. I specialize in designing web applications, mobile apps, dashboards, and data-driven interfaces that transform complex workflows into simple, engaging user experiences. My background in data visualization and product design allows me to bridge the gap between business goals and user needs, creating solutions that are both visually compelling and highly functional. Over the years, I've collaborated with clients and cross-functional teams across New Zealand, Australia, Europe, North America, and the Middle East, delivering scalable digital products in healthcare, SaaS, analytics, fintech, and B2B environments. My design approach combines user research, UX strategy, interaction design, and modern visual systems to create products that are easy to use, accessible, and built for growth. Whether I'm designing a healthcare platform, a SaaS dashboard, or a mobile application, my focus is always on clarity, usability, and measurable impact. I believe great design is not just about how a product looks, it's about how effectively it solves problems and improves people's experiences.

Available to hire

Hi, I’m Yulia Zenchikova, a UI/UX Designer based in Auckland, New Zealand, with 7+ years of experience creating intuitive, user-centered digital products for startups, SaaS companies, and enterprise organizations.

I specialize in designing web applications, mobile apps, dashboards, and data-driven interfaces that transform complex workflows into simple, engaging user experiences. My background in data visualization and product design allows me to bridge the gap between business goals and user needs, creating solutions that are both visually compelling and highly functional.

Over the years, I’ve collaborated with clients and cross-functional teams across New Zealand, Australia, Europe, North America, and the Middle East, delivering scalable digital products in healthcare, SaaS, analytics, fintech, and B2B environments.

My design approach combines user research, UX strategy, interaction design, and modern visual systems to create products that are easy to use, accessible, and built for growth. Whether I’m designing a healthcare platform, a SaaS dashboard, or a mobile application, my focus is always on clarity, usability, and measurable impact.

I believe great design is not just about how a product looks, it’s about how effectively it solves problems and improves people’s experiences.

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Language

English
Fluent

Work Experience

UX/UI Designer at Upwork
November 1, 2024 - Present
Freelance UX/UI Designer on Upwork delivering design outcomes for 9 clients in the past year; led end-to-end design processes from discovery to high-fidelity UI; conducted stakeholder workshops and user research; translated insights into user flows, wireframes, prototypes, and production-ready designs; designed scalable accessible solutions; built design systems in Figma to improve consistency and reduce repetitive design work.
UX/UI Designer
October 1, 2017 - November 1, 2022
Contract role focused on user-focused design and data visualization across digital products. Applied user-centered design and data-driven insights to improve usability, clarity, and storytelling. Collaborated with analytics and cross-functional teams to interpret complex datasets, identifying insights to inform design decisions. Translated quantitative and qualitative data into actionable design solutions, improving information hierarchy, interaction patterns, and user experience. Designed wireframes, user flows, and low- to high-fidelity prototypes to communicate concepts and journeys. Created and refined interactive UI elements grounded in usability principles and supported by data analytics. Conducted user interviews and surveys to gather insights into user behaviors, preferences, and pain points.
UX/UI Designer at Chainlink
November 1, 2022 - November 1, 2024
Designed data visualisations and dashboards for complex blockchain and market data, supporting internal teams and external partners. Addressed highly technical, dense datasets to improve interpretability, onboarding, and product adoption. Collaborated with product managers, engineers, and stakeholders to identify key user questions, define success metrics, and translate business needs into dashboard solutions. Led visual hierarchy, intuitive interactions, and progressive disclosure patterns to enable rapid insights without deep technical knowledge. Developed scalable UI components and design patterns to support future data sources while ensuring consistency and usability. Improved dashboard clarity and usability, aligning data presentation with adoption, trust, and informed decision-making.
UX/UI Designer (Contract) at Chainlink Labs
October 1, 2017 - November 1, 2022
Designed data visualisations and dashboards for complex blockchain and market data, translating technical data into intuitive interfaces. Collaborated with product managers and engineers to identify user questions and ensure clear visual hierarchy and actionable insights.
UX/UI Designer (Contract) at Chainlink Labs
November 1, 2022 - November 1, 2024
Designed data visualisations and dashboards to support internal teams and external partners; built progressive disclosure patterns and scalable UI components to ensure consistency and future data sources.
UX/UI Designer at Upwork (Freelance)
November 1, 2024 - Present
Full-time freelance UX/UI designer on Upwork, collaborating with 20+ international clients across Canada, New Zealand, Australia, the US, and Europe. Led discovery, research, wireframes, prototypes, and production-ready designs that align with business goals and user needs.

Education

at HSE Art and Design School, Moscow
January 11, 2030 - June 19, 2026
at HSE Art and Design School, Moscow
January 11, 2030 - June 19, 2026

Qualifications

Google UI/UX Certificate
January 1, 2023 - June 19, 2026
Google UI/UX Certificate
January 1, 2023 - June 19, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services