Sanya Khetarpaul
I am Sanya Khetarpaul, a GEO Content Writer, Marketer, and Strategist with UGC NET English and 2+ years of experience in B2B/SaaS copywriting and content marketing.
About
I am Sanya Khetarpaul, a GEO Content Writer, Marketer, and Strategist with UGC NET English and 2+ years of experience in B2B/SaaS copywriting and content marketing. I blend narrative storytelling with data-driven SEO to deliver measurable results and craft content that clarifies complex tech for CXOs and audiences alike.
I have driven significant outcomes such as increased organic traffic and conversions across e-commerce and SaaS projects, and I hold a Master of Arts in English with a Gold Medal. I’m passionate about building brand voice, optimizing content for SEO, and collaborating with cross-functional teams to produce high-impact content strategies.
- 3 years' experience
- Joined June 2026
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Education
- Healthcare
Work experience· 5 roles
Developed end-to-end content strategy including SEO keyword research, ranking analysis, and user-focused blogs highlighting product use cases driving an 88% increase in organic traffic within 2 months. Managed full publishing workflow on Notion CMS, from content planning to post-publish performance tracking.
Authored tech-led thought-leadership blogs, case studies, and AI-optimized landing pages for CXOs, driving 43K+ organic reach and 98 qualified leads. Secured Top 5 Google rankings for 3 strategic pages (including 2 at #1) via on-page SEO optimizations and semantic storytelling.
Delivered 57+ SEO-optimized assets (articles, web copy, explanatory content) across healthtech, fintech, and wellness niches. Also managed their social media content calendar.
Education
Certifications and awards
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