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I am Sanya Khetarpaul, a GEO Content Writer, Marketer, and Strategist with UGC NET English and 2+ years of experience in B2B/SaaS copywriting and content marketing. I blend narrative storytelling with data-driven SEO to deliver measurable results and craft content that clarifies complex tech for CXOs and audiences alike. I have driven significant outcomes such as increased organic traffic and conversions across e-commerce and SaaS projects, and I hold a Master of Arts in English with a Gold Medal. I’m passionate about building brand voice, optimizing content for SEO, and collaborating with cross-functional teams to produce high-impact content strategies.…I am Sanya Khetarpaul, a GEO Content Writer, Marketer, and Strategist with UGC NET English and 2+ years of experience in B2B/SaaS copywriting and content marketing. I blend narrative storytelling with data-driven SEO to deliver measurable results and craft content that clarifies complex tech for CXOs and audiences alike. I have driven significant outcomes such as increased organic traffic and conversions across e-commerce and SaaS projects, and I hold a Master of Arts in English with a Gold Medal. I’m passionate about building brand voice, optimizing content for SEO, and collaborating with cross-functional teams to produce high-impact content strategies.

Sanya Khetarpaul

Writer, Copywriter, Content Strategist, +2

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I am Sanya Khetarpaul, a GEO Content Writer, Marketer, and Strategist with UGC NET English and 2+ years of experience in B2B/SaaS copywriting and content marketing. I blend narrative storytelling with data-driven SEO to deliver measurable results and craft content that clarifies complex tech for CXOs and audiences alike. I have driven significant outcomes such as increased organic traffic and conversions across e-commerce and SaaS projects, and I hold a Master of Arts in English with a Gold Medal. I’m passionate about building brand voice, optimizing content for SEO, and collaborating with cross-functional teams to produce high-impact content strategies.…I am Sanya Khetarpaul, a GEO Content Writer, Marketer, and Strategist with UGC NET English and 2+ years of experience in B2B/SaaS copywriting and content marketing. I blend narrative storytelling with data-driven SEO to deliver measurable results and craft content that clarifies complex tech for CXOs and audiences alike. I have driven significant outcomes such as increased organic traffic and conversions across e-commerce and SaaS projects, and I hold a Master of Arts in English with a Gold Medal. I’m passionate about building brand voice, optimizing content for SEO, and collaborating with cross-functional teams to produce high-impact content strategies.

Available to hire

I am Sanya Khetarpaul, a GEO Content Writer, Marketer, and Strategist with UGC NET English and 2+ years of experience in B2B/SaaS copywriting and content marketing. I blend narrative storytelling with data-driven SEO to deliver measurable results and craft content that clarifies complex tech for CXOs and audiences alike.

I have driven significant outcomes such as increased organic traffic and conversions across e-commerce and SaaS projects, and I hold a Master of Arts in English with a Gold Medal. I’m passionate about building brand voice, optimizing content for SEO, and collaborating with cross-functional teams to produce high-impact content strategies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Freelance Content Writer at Self-employed / Freelance

December 1, 2025 - Present

Developed end-to-end content strategy including SEO keyword research, ranking analysis, and user-focused blogs highlighting product use cases driving an 88% increase in organic traffic within 2 months. Managed full publishing workflow on Notion CMS, from content planning to post-publish performance tracking.

Content Marketer at Unthinkable Solutions

July 1, 2025 - November 30, 2025

Authored tech-led thought-leadership blogs, case studies, and AI-optimized landing pages for CXOs, driving 43K+ organic reach and 98 qualified leads. Secured Top 5 Google rankings for 3 strategic pages (including 2 at #1) via on-page SEO optimizations and semantic storytelling.

Freelance Content Writer at Remote

July 1, 2024 - July 1, 2025

Delivered 57+ SEO-optimized assets (articles, web copy, explanatory content) across healthtech, fintech, and wellness niches. Also managed their social media content calendar.

TGT English (Class IX & X) at B.N. Public School

October 1, 2023 - September 30, 2024

Directed English Language & Literature instruction for 120+ students, achieving 95%+ pass rate in CBSE Board examinations through targeted remediation.

Marketing Executive at Industrybuying

August 1, 2022 - February 28, 2023

Conceptualized high-conversion copy for push notifications, email, WhatsApp, and Google Ads driving 30% boost in conversions in 9 weeks for a 300K+ B2B customer base. Authored product descriptions for 5,500+ SKUs, 23+ informational pages, and 10+ brand articles to improve on-page SEO and buyer confidence. Led a team of 4 producing SEO-friendly landing pages and managing LinkedIn/Facebook calendars for consistent brand messaging.