Hi there! I’m Silvia Abreu, a native English-speaking Content and CRM Marketing Specialist based in Paris, France. I have 6+ years of international experience across the Dominican Republic, USA, France, and Germany, with a track record of growing organic traffic, optimizing conversion performance, and delivering measurable ROI for competitive digital brands. I excel in SEO strategy, influencer marketing, and CRM automation, and I thrive in cross-functional teams to translate business goals into data-driven content plans, editorial calendars, and scalable campaigns across channels. Fluent in English and Spanish, with intermediate French, I collaborate effectively with global stakeholders to create compelling content and drive results.

Silvia Abreu

Hi there! I’m Silvia Abreu, a native English-speaking Content and CRM Marketing Specialist based in Paris, France. I have 6+ years of international experience across the Dominican Republic, USA, France, and Germany, with a track record of growing organic traffic, optimizing conversion performance, and delivering measurable ROI for competitive digital brands. I excel in SEO strategy, influencer marketing, and CRM automation, and I thrive in cross-functional teams to translate business goals into data-driven content plans, editorial calendars, and scalable campaigns across channels. Fluent in English and Spanish, with intermediate French, I collaborate effectively with global stakeholders to create compelling content and drive results.

Available to hire

Hi there! I’m Silvia Abreu, a native English-speaking Content and CRM Marketing Specialist based in Paris, France. I have 6+ years of international experience across the Dominican Republic, USA, France, and Germany, with a track record of growing organic traffic, optimizing conversion performance, and delivering measurable ROI for competitive digital brands.

I excel in SEO strategy, influencer marketing, and CRM automation, and I thrive in cross-functional teams to translate business goals into data-driven content plans, editorial calendars, and scalable campaigns across channels. Fluent in English and Spanish, with intermediate French, I collaborate effectively with global stakeholders to create compelling content and drive results.

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Language

English
Fluent
Spanish; Castilian
Fluent
French
Intermediate

Work Experience

Web Content Administrator at Project Aurora – UNIBE
January 1, 2025 - Present
Led AI-assisted website redesign, improving UX, content structure, and overall digital presence. Conducted comprehensive SEO audit and managed full content migration with zero data loss. Designed and implemented new information architecture to improve site discoverability and user flow. Coordinated agile sprints across a multidisciplinary team of developers, designers, and stakeholders.
Content Manager / SEO Copywriter at Campings.com
January 1, 2024 - December 31, 2024
Developed and executed an end-to-end SEO content strategy driving sustained organic traffic growth. Managed CRM platform, building automated email workflows to improve engagement and conversion rates. Tracked performance via Google Analytics and CRM dashboards, reporting on KPIs and iterating continuously. Oversaw editorial calendar and maintained consistent brand voice across all digital channels.
Influencer Marketing Manager at LYKON
January 1, 2023 - December 31, 2023
Managed end-to-end influencer campaigns across multiple platforms, from talent sourcing to delivery. Negotiated contracts and deliverables with creators, ensuring brand alignment and budget compliance. Tracked campaign ROI and prepared detailed performance reports for senior stakeholders. Optimized budget allocation across creators based on real-time performance data.
SEO Copywriter at Sourcefit
January 1, 2022 - December 31, 2022
Produced high-quality B2B content including blog posts, landing pages, and white papers optimized for search. Implemented on-page SEO best practices — keyword research, meta tags, internal linking — to grow organic rankings. Developed organic positioning strategies aligned with client business objectives.
Account Executive at Post Digital Agency
January 1, 2019 - December 31, 2021
Managed social media accounts and editorial production for a diverse multi-brand client portfolio. Coordinated multi-channel digital campaigns from briefing to delivery, ensuring on-time execution. Liaised between clients and internal creative/strategy teams to align on objectives and performance metrics.

Education

MSc Digital Marketing at Berlin School of Business & Innovation
January 11, 2030 - June 21, 2026
BA Communication at Universidad Anáhuac Cancún
January 11, 2030 - June 21, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education