Experience Level
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Language
Spanish; Castilian
Fluent
English
Fluent
Italian
Advanced
Work Experience
E-commerce Specialist at Praesidium (Advertising Agency)
February 1, 2025 - PresentConducted keyword research and optimized digital content with SEO best practices, while monitoring campaign performance and reporting KPIs to clients. Built advanced Excel and PowerPoint reports for Amazon data analysis (Customer Voice, out-of-stock, Buy Box), delivering actionable recommendations to improve sales performance.
Data Analyst Intern at Adecco Group (Human Resources)
October 1, 2024 - February 1, 2025Managed marketing campaigns and client data through CRM and automation tools, creating buyer personas and performing sentiment analysis. Provided insights and targeting recommendations based on data analysis, supporting campaign optimization and client engagement.
Marketing Assistant at DMC Institute (Education)
April 1, 2021 - March 1, 2024Optimized the company website on WordPress and executed digital marketing strategies for virtual events, leveraging analytics to improve user experience, engagement, and conversion rates.
Planning Analyst at Webtilia (Advertising Agency)
September 1, 2021 - September 1, 2023Managed and optimized paid media campaigns, delivering performance reports and strategic insights to enhance client results across multiple industries.
Content Moderator at Bytedance (TikTok)
April 1, 2020 - January 1, 2021Managed and moderated user-generated content on platforms like TikTok, ensuring compliance with community guidelines.
Education
Master in Digital Marketing and Communication at Bologna Business School, University of Bologna, Italy
October 1, 2023 - March 1, 2025Master's Degree in Advertising and PR at San Martin de Porres University, Peru
March 1, 2020 - August 1, 2020Bachelor’s Degree in Communication Sciences at San Martin de Porres University, Peru
August 1, 2014 - July 1, 2019Qualifications
Amazon Ads for Retail – Advanced Certification
January 11, 2030 - June 22, 2026Amazon Ads for Retail – Certification
January 11, 2030 - June 22, 2026E-commerce with Facebook and Instagram
January 11, 2030 - June 22, 2026Community Manager
January 11, 2030 - June 22, 2026Industry Experience
Education, Media & Entertainment, Software & Internet, Retail, Professional Services
Experience Level
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