With over 10 years of experience in marketing strategy, media planning and activation, I specialise in developing data-driven, cross-channel strategies that deliver measurable impact. I bring expert-level ability to translate complex business ideas and performance data into compelling visual narratives and executive-level PowerPoint presentations for global brands. As a Planning and Media Director, I lead multi-disciplinary teams, advise on presentation technique and visual design, and utilise storytelling methods to create memorable marketing communications. My approach consistently exceeds KPIs and delivers strong ROI through innovation, accountability and a deep understanding of brand objectives.

Kyriacos Stylianou

With over 10 years of experience in marketing strategy, media planning and activation, I specialise in developing data-driven, cross-channel strategies that deliver measurable impact. I bring expert-level ability to translate complex business ideas and performance data into compelling visual narratives and executive-level PowerPoint presentations for global brands. As a Planning and Media Director, I lead multi-disciplinary teams, advise on presentation technique and visual design, and utilise storytelling methods to create memorable marketing communications. My approach consistently exceeds KPIs and delivers strong ROI through innovation, accountability and a deep understanding of brand objectives.

Available to hire

With over 10 years of experience in marketing strategy, media planning and activation, I specialise in developing data-driven, cross-channel strategies that deliver measurable impact. I bring expert-level ability to translate complex business ideas and performance data into compelling visual narratives and executive-level PowerPoint presentations for global brands.

As a Planning and Media Director, I lead multi-disciplinary teams, advise on presentation technique and visual design, and utilise storytelling methods to create memorable marketing communications. My approach consistently exceeds KPIs and delivers strong ROI through innovation, accountability and a deep understanding of brand objectives.

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Language

English
Fluent
Greek, Modern
Fluent
Spanish; Castilian
Beginner

Work Experience

Director of Digital Media at IAS
October 1, 2025 - Present
Lead the development and execution of multi-channel digital media strategies, over-seeing cross-functional teams to ensure seamless campaign delivery, measure ROI, and align with client and business objectives.
Planning Director at Spark – Publicis Group
April 1, 2024 - October 31, 2025
Direct the development and execution of data-driven, cross-channel media strategies that align with client objectives and drive optimal campaign performance.
Senior Media Manager at Assembly Global
March 1, 2022 - April 30, 2024
Manage a team of nine on the Ralph Lauren account, overseeing a £30M annual PPC budget and optimizing performance to maximize ROI; consistently exceeding forecasts.
Media Account Manager at Entroxy
September 1, 2020 - March 31, 2022
Oversee media accounts; plan and optimize PPC and display strategies, forecast performance, and support new business initiatives.
Paid Search Senior Executive at Feed Spark
July 1, 2019 - September 1, 2020
Manage Google Search and Shopping campaigns; provide precise forecasts, KPI reporting, and optimization for clients in fashion, beauty, and retail.

Education

MSc Digital Marketing at Coventry University
January 1, 2018 - January 1, 2019
BSc Economics at University of Macedonia
January 1, 2011 - January 1, 2017
Chartered Management Institute Level 7 Certificate in Strategic Leadership and Management at CMI
January 11, 2030 - June 22, 2026
CMI Level 7 Award in Professional Consulting at CMI
January 11, 2030 - June 22, 2026
MA Digital Marketing at Coventry University
January 1, 2018 - December 31, 2019
BSc Economics at University of Macedonia
January 1, 2011 - December 31, 2017

Qualifications

Chartered Institute Level 7 Certificate in Strategic Leadership and Management
January 11, 2030 - June 22, 2026
CMI Level 7 Award in Professional Consulting
January 11, 2030 - June 22, 2026
Google Ads Certification – Search, Shopping, Display & Video 360 (DV360), Apps & Measurement
January 11, 2030 - June 22, 2026
Google Analytics Individual Qualification (GAIQ)
January 11, 2030 - June 22, 2026
Facebook Certified Digital Marketing Associate
January 11, 2030 - June 22, 2026
Advanced Omnichannel Marketing Certification
January 11, 2030 - June 22, 2026
CMI Level 7 Certificate in Strategic Leadership and Management
January 11, 2030 - June 22, 2026
CMI Level 7 Award in Professional Consulting
January 11, 2030 - June 22, 2026
Google Ads Certifications – Search, Shopping, Display & Video 360 (DV360), Apps, and Measurement
January 11, 2030 - June 22, 2026
Facebook Certified Digital Marketing Associate
January 11, 2030 - June 22, 2026
Facebook Certified Planning Professional
January 11, 2030 - June 22, 2026
Advanced Omnichannel Marketing Certificate
January 11, 2030 - June 22, 2026
Google Campaign Manager Certification
January 11, 2030 - June 22, 2026
Google Analytics Individual Qualification (GAIQ)
January 11, 2030 - June 22, 2026
LinkedIn Marketing Solutions Fundamentals
January 11, 2030 - June 22, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet