Manage social media and communication projects for multiple luxury hospitality and leisure brands, including Heritage Resorts, Heritage Awali, Heritage The Villas, Kaz’alala Hosted B&B, Le Château de Bel Ombre, C Beach Club, Le Chamarel Restaurant and leisure business units. Lead influencer & content creator collaborations, hosting over 20 international creators annually, generating up to 52% of total reach from international audiences. Manage online reputation & community engagement strategies, contributing to follower growth on Facebook, Instagram, LinkedIn & TikTok. Collaborate with videographers and designers to produce visually compelling content and plan integrated campaigns across digital, PR and traditional media.

Social Media & Digital Coordinator at Honey Blue Marketing Agency

August 1, 2023 - October 31, 2024

Lead social media and digital campaigns for clients across telecommunications, food & beverage, real estate and retail; develop content strategies, calendars and campaign plans; coordinate on-site content creation; manage freelancer workflows; drive engagement growth and platform expansion (including TikTok) while coordinating reporting.

Social Media & Digital Coordinator at Acrium Mauritius (Freelancer)

July 1, 2021 - December 31, 2023

Managed social media and digital content for clients; created campaigns and on-brand content; supported marketing initiatives and community engagement across platforms.

Social Media Manager & Content Creator at Netlab / weShare.mu

December 1, 2020 - March 1, 2021

Developed content strategies and calendars for Facebook, Instagram, LinkedIn and TikTok; produced on-site photography and short-form videos; managed client communications using project tools; contributed to engagement and reach growth.