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Hi, I’m Iblina Boruah, a brand writer and creative professional who thrives at the intersection of storytelling and brand strategy. My background spans editorial storytelling, internal communications, and outbound outreach in financial services, with a focus on crafting clear, distinctive brand voices. I enjoy translating complex crafts and backgrounds into compelling copy for exhibitions, campaigns, and social channels, and I love collaborating with artists and partners to grow engagement.…Hi, I’m Iblina Boruah, a brand writer and creative professional who thrives at the intersection of storytelling and brand strategy. My background spans editorial storytelling, internal communications, and outbound outreach in financial services, with a focus on crafting clear, distinctive brand voices. I enjoy translating complex crafts and backgrounds into compelling copy for exhibitions, campaigns, and social channels, and I love collaborating with artists and partners to grow engagement.

Iblina Boruah

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Hi, I’m Iblina Boruah, a brand writer and creative professional who thrives at the intersection of storytelling and brand strategy. My background spans editorial storytelling, internal communications, and outbound outreach in financial services, with a focus on crafting clear, distinctive brand voices. I enjoy translating complex crafts and backgrounds into compelling copy for exhibitions, campaigns, and social channels, and I love collaborating with artists and partners to grow engagement.…Hi, I’m Iblina Boruah, a brand writer and creative professional who thrives at the intersection of storytelling and brand strategy. My background spans editorial storytelling, internal communications, and outbound outreach in financial services, with a focus on crafting clear, distinctive brand voices. I enjoy translating complex crafts and backgrounds into compelling copy for exhibitions, campaigns, and social channels, and I love collaborating with artists and partners to grow engagement.

Available to hire

Hi, I’m Iblina Boruah, a brand writer and creative professional who thrives at the intersection of storytelling and brand strategy. My background spans editorial storytelling, internal communications, and outbound outreach in financial services, with a focus on crafting clear, distinctive brand voices.

I enjoy translating complex crafts and backgrounds into compelling copy for exhibitions, campaigns, and social channels, and I love collaborating with artists and partners to grow engagement.

Skills

Copywriting

Branding

Experience Level

Copywriting

Expert

Branding

Expert

Work Experience

Brand Writer & Creative (Freelance) at Spero Furniture

August 1, 2023 - October 1, 2023

Wrote storytelling and content for ARC Exhibit '23, a furniture exhibition highlighting artisanal craftsmanship; sourced and onboarded 30+ artists through direct outreach, translating each artist's craft and background into copy used for exhibition audiences and social channels; managed content across Instagram, WhatsApp, and email through the exhibition cycle; created captions, campaigns, and newsletters that grew engagement by approximately 20%.

Relationship Manager at Nippon India Mutual Fund

July 1, 2024 - August 1, 2025

Primary point of contact for bank distribution partners, managing outreach and relationship continuity via calls and email; researched 400+ companies to identify CFOs and other financial decision-makers, building outreach lists to expand potential investment partners; supported new product pitches to distributor partners.

HR & Internal Communications Intern at UltraTech Cement Ltd.

May 1, 2023 - July 1, 2023

Designed internal communications campaigns for 'Best Appraiser Award FY23', creating emails, newsletters, and employee-facing content; developed messaging for employee engagement and referral campaigns that improved participation.