Syuzanna Mkrtchyan

Lead generation and outbound campaign support: led B2B outbound campaigns through targeted account research, lead data base building, segmentation, and campaign preparation. Researched company signals, job postings, market triggers, and decision-maker relevance to identify outbound outreach opportunities. Prepared custom messaging angles for cold email and LinkedIn outreach based on company context, role, hiring signals, and business needs. Used AI-assisted workflows to improve research quality, personalization, data processing, campaign logic, and outreach efficiency.

Managed Telegram content and created property-focused posts, market/lifestyle copy, and visuals for investor-oriented communication. Supported lead generation through consistent content planning, audience-focused copywriting, and visual content production.