I'm a strategic and creative marketing professional with 4+ years of experience at the intersection of brand building, digital marketing, motion design, and web management. I lead Itergy's branding and digital efforts as the solo creative and digital force, shaping brand identity from zero and driving measurable growth across channels. I’m proficient in architecting brand systems in Illustrator, managing HubSpot campaigns, and delivering SEO-optimized content that resonates with multilingual audiences.

Donia Werheni

I'm a strategic and creative marketing professional with 4+ years of experience at the intersection of brand building, digital marketing, motion design, and web management. I lead Itergy's branding and digital efforts as the solo creative and digital force, shaping brand identity from zero and driving measurable growth across channels. I’m proficient in architecting brand systems in Illustrator, managing HubSpot campaigns, and delivering SEO-optimized content that resonates with multilingual audiences.

Available to hire

I’m a strategic and creative marketing professional with 4+ years of experience at the intersection of brand building, digital marketing, motion design, and web management. I lead Itergy’s branding and digital efforts as the solo creative and digital force, shaping brand identity from zero and driving measurable growth across channels. I’m proficient in architecting brand systems in Illustrator, managing HubSpot campaigns, and delivering SEO-optimized content that resonates with multilingual audiences.

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Language

English
Advanced
French
Advanced
Arabic
Advanced

Work Experience

Marketing Specialist: Motion & Graphic Designer at Itergy
February 1, 2024 - Present
Architected Itergy's complete brand system from zero, including visual and verbal identity, brand positioning, logo system, and governance. Authored the Brand Book and Master Style Guide covering color, typography, iconography, UI grid, templates, email, social media, and merchandise standards. Led a full WordPress website redesign (EN/FR) with bilingual homepage, custom UI blocks, sliders, and cards; launched new service pages; implemented ACF for Industries; produced internal WordPress documentation. Designed 15+ industry landing pages with comprehensive sections (hero, trust strips, challenges, value pillars, use cases, outcomes, integrations, FAQs, CTAs). Grew LinkedIn impressions by 741.4% and daily website views from 4–10 to 19–31; increased LinkedIn followers by 140%; managed HubSpot campaigns, A/B test creatives, and used ZoomInfo for lead data enrichment. Redesigned corporate presentations for executive and Microsoft Partner audiences; created the Why Itergy one-pager and
Motion Graphic Designer (Educational Content) at Resonate
September 1, 2022 - September 1, 2023
Edited and post-produced curriculum-aligned video lessons for children across multiple subjects and grade levels. Designed and animated custom motion graphics, kinetic typography, and subject-specific visuals tailored per episode and language. Managed the full post-production pipeline: assembly cut → motion layers → audio sync → bilingual (AR/FR) final export.
Motion Graphic Designer - Intern at Crazy Frame
April 1, 2021 - July 1, 2022
Developed storyboards from scripts and defined graphic style guides for animated productions. Produced 2D/3D animation, character animation, VFX, and compositing for broadcast TV, commercials, and digital campaigns — work aired on national television channels. Applied cinematic techniques including tracking, colour correction, and visual effects using Cinema 4D, Blender, Moho, After Effects, and Premiere Pro.

Education

Licence at Ecole Supérieure des Sciences et Technologies du Design
September 1, 2019 - June 1, 2022
Baccalaureate at Al Canal, Bizerte
September 1, 2015 - June 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Professional Services, Media & Entertainment, Healthcare