Curious by nature and driven by results, I have spent the last several years working across marketing, business development, ecommerce and digital projects. My approach combines strategic thinking with practical execution, leveraging technology, automation and communication to create growth opportunities for brands and businesses. Passionate about design, hospitality, food and innovation, I enjoy connecting people, ideas and opportunities through digital tools.…

Stefano Caraceni

Curious by nature and driven by results, I have spent the last several years working across marketing, business development, ecommerce and digital projects. My approach combines strategic thinking with practical execution, leveraging technology, automation and communication to create growth opportunities for brands and businesses. Passionate about design, hospitality, food and innovation, I enjoy connecting people, ideas and opportunities through digital tools.…

Available to hire

Curious by nature and driven by results, I have spent the last several years working across marketing, business development, ecommerce and digital projects. My approach combines strategic thinking with practical execution, leveraging technology, automation and communication to create growth opportunities for brands and businesses. Passionate about design, hospitality, food and innovation, I enjoy connecting people, ideas and opportunities through digital tools.

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Language

Italian
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

Co-Founder & Editorial Strategy at Rarefied Magazine
January 1, 2024 - Present
Independent editorial platform focused on design, fashion, interiors, culture and contemporary aesthetics.
Freelance – Business Development & Marketing at Zanetto
January 1, 2019 - Present
International B2B digital sales development; Digital relationship management with retailers, interior designers, hotels and luxury clients; Lead generation and commercial outreach for wholesale and hospitality partnerships; Digital marketing, Google Ads strategy and e-commerce optimisation; Coordination of editorial and communication materials; Supported the repositioning and digital growth of the brand
Freelance – Marketing, Strategy & Digital Operations at Golden Side
January 1, 2019 - Present
Client acquisition, project management and end-to-end campaign delivery; WooCommerce management; WordPress development and maintenance for client websites; Email marketing strategy and execution; CRM setup, management and outreach automation; Social media strategy and content planning; Brand positioning, copywriting and editorial direction.
Digital HR – Lead at Econocom
January 1, 2017 - December 1, 2018
Led a strategic digitalisation initiative for the HR division of Econocom, a pan-European technology services group. Design and implementation of digital HR processes and tools; Coordination with internal stakeholders and external technology partners; Development of digital communication and training materials; Contribution to change management and adoption strategy

Education

Law Degree and master @ 2010 - 2016 at Macerata University
January 1, 2010 - January 1, 2016
Erasmus project at Paris X Nanterre University
January 1, 2015 - June 23, 2015
Technical High School Diploma in Computer Science at ITIS Luigi di Savoia
June 23, 2005 - June 23, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Retail, Media & Entertainment, Travel & Hospitality
    Zanetto e-commerce

    ▪ International B2B digital sales development
    ▪ Digital relationship management with retailers, interior designers,
    hotels and luxury clients
    ▪ Lead generation and commercial outreach for wholesale and
    hospitality partnerships
    ▪ Digital marketing, Google Ads strategy and e-commerce optimisation
    ▪ Coordination of editorial and communication materials
    ▪ Supported the repositioning and digital growth of the brand