Available to hire
I’m a digital marketer with 8+ years of agency experience working across international markets, helping brands grow through PPC, SEO, localisation and performance strategy. I’ve worked with both B2B and B2C brands across Europe and APAC, managing campaigns, spotting market opportunities and building strategies that drive measurable growth.
I’m passionate about the future of search, AI and digital innovation, and I love connecting data, creativity and technology to solve business challenges.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Italian
Fluent
Work Experience
Senior International Digital Campaign Manager at Havas Market (Remote)
May 1, 2021 - PresentLed international search and visibility strategies across EMEA, supporting B2B and B2C brands through SEO, PPC, localization, GEO and generative search optimization to improve discoverability across traditional and AI-driven search ecosystems.
Digital Marketing & Content Specialist at Digital 360 (Remote)
January 1, 2021 - May 1, 2021Developed inbound marketing strategies for ICT clients including buyer personas, content pillars, and editorial planning. Built SEO-focused content strategies to enhance organic visibility and managed digital PR and link-building efforts; crafted conversion-focused copy for landing pages, websites and email campaigns.
Digital Marketing & Content Strategist at Gabriele Saccenti SRL
January 1, 2019 - May 1, 2021Developed digital marketing and content strategies across SEO, content, lead generation funnels; conducted SEO audits and implemented content strategies to support client acquisition and conversions.
Junior Marketing Communications Manager at Ballarini (Zwilling Group)
April 1, 2018 - November 1, 2019Supported international marketing and communications activities for global consumer brands, coordinated external creative agencies for catalog production, point-of-sale materials, and campaign assets; managed brand marketing initiatives and trade show activities.
Digital Marketing & Content Strategist at Gabrielle Saccenti srl
January 1, 2019 - May 1, 2021Built integrated digital strategies across content, SEO and lead-generation funnels; managed websites, landing pages and blog CMS; conducted SEO audits and keyword opportunity analyses; used market intelligence tools to identify trends and optimize growth.
Junior Marketing Communication Manager at Balla rini (Zwilling Group)
April 1, 2018 - November 1, 2019Supported international marketing and communication activities for global consumer brands within the Zwilling Group; coordinated external creative agencies for catalogue production, point-of-sale materials, and campaign assets; managed product communications workflow; supported trade marketing initiatives and events.
Junior Marketing Communication Manager at Ballarini (Zwilling group)
April 1, 2018 - November 30, 2019Supported international marketing and communication activities for global consumer brands within the Zwilling Group; Coordinated external creative agencies for catalog production, point-of-sale materials, and campaign assets; Managed product communication workflows, brand materials, and visual content production; Supported trade marketing initiatives, exhibitions, and international brand presentation activities.
Education
MSc Artificial Intelligence at University of Bath
January 1, 2025 - June 24, 2026Apprenticeship Level 3 – Team Leader and Supervisor (Distinction) at Hyper Island
January 1, 2022 - December 31, 2023MSc Trade and Consumer Marketing at Università di Parma
January 1, 2017 - December 31, 2020BA International Marketing Tools and Platforms at Università di Parma
January 1, 2014 - December 31, 2017MSc Artificial Intelligence (ongoing) at University of Bath
January 1, 2025 - June 28, 2026Team Leader (Apprenticeship Level 3) – Distinction at Hyper Island
January 1, 2022 - December 1, 2023MSc Trade and Consumer Marketing at Università di Parma
January 1, 2017 - December 1, 2020BA International Marketing Tools and Platforms at Università di Parma
January 1, 2014 - December 1, 2017BA International Marketing Tools and Platforms at Università di Parma
January 1, 2014 - December 1, 2017MSc Trade and Consumer Marketing at Università di Parma
January 1, 2017 - December 1, 2020Apprenticeship Level 3 – Team Leader and Supervisor (Distinction) at Hyper Island
January 1, 2022 - December 1, 2023MSc Artificial Intelligence at University of Bath
January 1, 2025 - June 28, 2026Qualifications
MSc Artificial Intelligence (University of Bath)
January 11, 2030 - June 24, 2026Apprenticeship Level 3 – Team Leader and Supervisor (Distinction)
January 1, 2022 - December 31, 2023MSc Trade and Consumer Marketing
January 1, 2017 - December 31, 2020BA International Marketing Tools and Platforms
January 1, 2014 - December 31, 2017Team Leader (Apprenticeship Level 3) – Distinction
January 1, 2022 - December 1, 2023Apprenticeship Level 3 – Team Leader and Supervisor (Distinction)
January 1, 2022 - December 1, 2023Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Education, Retail
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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