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Hi, I’m Atharvasingh Pardeshi, a Marketing Coordinator based in Melbourne, Australia, with hands-on experience supporting brand and campaign growth across CRM, paid social, email, and digital channels through audience segmentation, performance reporting, and data-driven strategy. I work with Meta Business Suite, HubSpot, Google Analytics, and Tableau to turn insights into action and measurable results. I thrive on coordinating cross-functional teams, delivering go-to-market plans, and optimizing campaigns from CRM integration to retargeting and SEO. I’m passionate about helping brands connect with audiences and drive tangible business outcomes through thoughtful content, data-informed decisions, and collaborative execution.…Hi, I’m Atharvasingh Pardeshi, a Marketing Coordinator based in Melbourne, Australia, with hands-on experience supporting brand and campaign growth across CRM, paid social, email, and digital channels through audience segmentation, performance reporting, and data-driven strategy. I work with Meta Business Suite, HubSpot, Google Analytics, and Tableau to turn insights into action and measurable results. I thrive on coordinating cross-functional teams, delivering go-to-market plans, and optimizing campaigns from CRM integration to retargeting and SEO. I’m passionate about helping brands connect with audiences and drive tangible business outcomes through thoughtful content, data-informed decisions, and collaborative execution.

Atharvasingh Pardeshi

Content Creator, Marketing Strategist, Copywriter, +2

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Hi, I’m Atharvasingh Pardeshi, a Marketing Coordinator based in Melbourne, Australia, with hands-on experience supporting brand and campaign growth across CRM, paid social, email, and digital channels through audience segmentation, performance reporting, and data-driven strategy. I work with Meta Business Suite, HubSpot, Google Analytics, and Tableau to turn insights into action and measurable results. I thrive on coordinating cross-functional teams, delivering go-to-market plans, and optimizing campaigns from CRM integration to retargeting and SEO. I’m passionate about helping brands connect with audiences and drive tangible business outcomes through thoughtful content, data-informed decisions, and collaborative execution.…Hi, I’m Atharvasingh Pardeshi, a Marketing Coordinator based in Melbourne, Australia, with hands-on experience supporting brand and campaign growth across CRM, paid social, email, and digital channels through audience segmentation, performance reporting, and data-driven strategy. I work with Meta Business Suite, HubSpot, Google Analytics, and Tableau to turn insights into action and measurable results. I thrive on coordinating cross-functional teams, delivering go-to-market plans, and optimizing campaigns from CRM integration to retargeting and SEO. I’m passionate about helping brands connect with audiences and drive tangible business outcomes through thoughtful content, data-informed decisions, and collaborative execution.

Available to hire

Hi, I’m Atharvasingh Pardeshi, a Marketing Coordinator based in Melbourne, Australia, with hands-on experience supporting brand and campaign growth across CRM, paid social, email, and digital channels through audience segmentation, performance reporting, and data-driven strategy. I work with Meta Business Suite, HubSpot, Google Analytics, and Tableau to turn insights into action and measurable results.

I thrive on coordinating cross-functional teams, delivering go-to-market plans, and optimizing campaigns from CRM integration to retargeting and SEO. I’m passionate about helping brands connect with audiences and drive tangible business outcomes through thoughtful content, data-informed decisions, and collaborative execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Marketing & Operations Consultant – Work Integrated Learning 2025 at Kelly Sports

January 1, 2025 - December 31, 2025

Designed and executed marketing and operations initiatives for a WIL program, coordinating cross-functional efforts to align strategy, messaging, and timelines. Led data-driven recommendations to optimize CRM usage, retention, and campaign efficiency, contributing to improved conversion outcomes.

Digital Marketing Specialist at Grad Careers

January 1, 2025 - Present

Led an end-to-end Meta Ads lead generation campaign across Facebook and Instagram, creating three ad creatives (professional, meme, and testimonial), targeting 1.5M+ international students aged 20–28 in Australia. Achieved a simulated CTR of 2.5% with 97 projected leads within a $560 budget. Launched and grew 'The Aussie Offer' career newsletter on Beehiiv, building brand identity, a landing page, and an SEO-optimised content strategy reaching 1,500–1,800 subscribers. Designed a one-week integrated social media content calendar and two Instagram carousel posts (12 slides, 58K+ simulated impressions) across LinkedIn and resume-strategy content. Improved SEO visibility by keyword research (Ub ersuggest) and Google Analytics analysis (18K active users, 249K events), identifying low-competition keywords and improving projected organic CTR.

Digital Campaign & Landing Page Specialist at Deakin University

January 1, 2024 - December 31, 2024

Designed campaign-specific landing pages aligned with target personas, boosting conversion through cohesive UX, messaging, and CTAs. Implemented on-page SEO and content optimization to increase organic traffic. Integrated HubSpot CRM and lead capture tools to track user journeys and improve measurement accuracy. Analyzed user behavior to identify drop-offs and optimize flow, enhancing lead conversion efficiency through a full-funnel campaign approach.

Event Project Coordinator at MADS EVENTS

March 1, 2022 - October 31, 2023

Coordinated end-to-end multi-channel marketing campaigns by managing content calendars, approvals, and asset libraries, ensuring consistent execution across digital, social, EDM, and event channels. Managed CRM data and on-going content to streamline database accuracy and brand consistency. Analyzed campaign performance to identify audience insights and optimization opportunities. Coordinated paid social activities on Meta Business Suite and collaborated with influencers and media partners to boost brand visibility. Oversaw vendor relationships and event logistics, including budgets and timelines.