Available to hire
Hi, I’m Donald Yerima, a Creative Marketing & PR Manager with hands-on experience across brand development, digital content, events, graphic design and social media campaigns. I enjoy turning ideas into cohesive campaigns, building strong brand visuals, and growing audiences through creative storytelling.
I’ve led monthly nightlife promotions, founded TrapMass/TMP, and contributed to university and exhibition marketing. I’m passionate about delivering engaging experiences, strong brand identities, and effective communication that drives growth and community engagement.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
PR, Marketing & Events Manager at Bar Together / Together Derby
October 1, 2025 - PresentLead PR, marketing and event operations for monthly last-Friday nightlife events, driving footfall and revenue. Manage VIP/table bookings, online and door ticket sales, guest flow and guest experience. Coordinate DJ bookings, photographers, hosts and venue staff to ensure smooth event delivery. Create promotional campaigns, including flyer concepts, social content, countdown posts and WhatsApp promotions. Build relationships with local creatives and nightlife audiences to expand reach and repeat attendance. Oversee photography/content capture for post-event promotion and future campaigns.
Founder & Creative Brand Manager at TrapMass / TMP
January 1, 2022 - PresentFounded and developed TrapMass/TMP, a UK streetwear brand, overseeing brand identity, product concepts, social media marketing and website development. Directed creative campaigns, lookbooks and launch concepts; built audience engagement through influencer collaborations and community storytelling. Managed product development, supplier communication, photoshoots and brand storytelling.
Marketing & Event Assistant at University of Derby / Banks Mill, Derby
January 1, 2025 - PresentSupported marketing and promotional activity for exhibitions, artist residencies and university projects. Created posters and social assets, artist spotlights, event content and promotional visuals. Assisted with event planning, exhibition promotion, interviews, photography coordination and audience engagement.
Fashion Production & Creative Placement at Reworked 348, Derby
April 1, 2025 - May 1, 2025Supported sustainable fashion production through pattern work, garment preparation, stock organization and shoot prep. Collaborated within a creative team to meet fast-paced studio deadlines and document design processes.
Education
BA (Hons) Fashion Design & Marketing at University of Derby
January 1, 2023 - January 1, 2026Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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